Missouri State University
Geography, Geology and Planning Blog

Class project helps grow tourism in rural communities

As statistics show a trend toward a more urban market, or people moving to cities, an opportunity arises for rural areas to capitalize on the quaint weekend in the country, according to Linnea Iantria, director of the geotourism program at Missouri State University. In spring 2015, she and her students created the Homegrown Highway as a throwback to a rural road trip with unique experiences built in that would increase tourism in rural Missouri.

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