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Brand Updates

A digital #BearGrads experience

May 11, 2020 by Strategic Communication

More than 2,800 students will graduate from Missouri State this week. Although we can’t celebrate them in person until later this year, we can still give you a way to express your pride online.

Facebook Frames

Click or tap on each image to open Facebook and test the frame on your profile picture.

For #BearGrads

Missouri State Bear Grad on maroon with graduation cap

For families

"So proud of my Bear Grad" in maroon and white"So proud of my Bear Grad" with walking Bear

GIPHY stickers and GIFs

We’ve loaded several #BearGrads-themed stickers and GIFs for you to use on Instagram, Snapchat and Twitter. Access the collection or search using the “beargrads” tag.

Access the collection

YouTube congratulations from President Smart, deans and administrators

President Clif Smart, deans and administrators recorded messages of congratulations to the class of 2020.

Filed Under: downloads and resources, News and updates, Social Media Kit Tagged With: beargrads, social media, Social Media Kit

Social Media Kit: Welcome Weekend 2019

August 14, 2019 by Strategic Communication

Key details

  • When: Thursday, Aug. 15 – Sunday, Aug. 18
  • Where: All over campus

Share your story

The best Welcome Weekend stories come from those who live it. When you attend any of the weekend events, we want to hear about your experience. We encourage you to join the online conversation throughout by posting about it on Facebook, Twitter or Instagram and tagging your posts with the official hashtag: #GoMaroon

Make your post social media savvy

  • Tag posts with the official Welcome Weekend hashtag: #GoMaroon
  • Engage with Missouri State on social
    • Missouri State University on Facebook
    • @MissouriState on Twitter
    • @MissouriState on Instagram
  • Link to http://www.missouristate.edu/welcome/ to provide more information
  • When you post to Facebook, boost your update by including a photo or video
  • Nothing beats a first-hand perspective. When you attend a Welcome Weekend event, consider sharing a photo from or quote about your experience. Images in this kit are pre-cropped for optimal use on Facebook, Twitter and Instagram.

Visual assets

Snapchat

We’ll have a location geofilter available on campus all weekend.

Facebook cover photos

Tap or click to download and brand your departmental and personal social media accounts with these cover photo options.

Students clapping Facebook cover Bear Head Facebook cover Students taking pictures Facebook cover

Twitter cover photos

Tap or click to download and brand your departmental and personal social media accounts with these cover photo options.

Students taking pictures Twitter cover Bear Head Twitter cover Students clapping Twitter cover

Instagram

Tap or click to download and post to your departmental or personal Instagram account.

Students taking pictures instagram Bear Head instagram Students clapping Instagram

Video

Share these on social media or your departmental websites and blogs to provide a look at what students can expect at Welcome Weekend.

GIFs

Explore Missouri State GIFs on GIPHY

We have more than 100 Missouri State GIFs available on GIPHY. Discover how to utilize them on Twitter and other social media platforms.

Sample social media posts

  • Move-in is almost here. Learn more about making the move to MSU. http://bit.ly/1APw9g8 #GoMaroon
  • #GoMaroon at MSU during Welcome Weekend. Check out the lineup of great events: http://bit.ly/1pNX0Dt
  • Welcome new students to campus during New Student Convocation Aug. 19: http://bit.ly/1B8P19U #GoMaroon #CitizenBear
  • What Welcome Weekend event are you looking forward to the most? Check out the lineup: http://bit.ly/1pNX0Dt #GoMaroon
  • Making the move to MSU? Review our packing recommendations and move-in tips: http://bit.ly/1APw9g8

Filed Under: Social Media Kit Tagged With: brand, Inspiration, social media, Social Media Kit

Social Media Kit: Spring 2019 #BearGrads Commencement

May 7, 2019 by Strategic Communication

A graduate proudly holds up his maroon diploma cover.

Missouri State University’s spring 2019 commencement ceremonies will take place at 9 a.m., 1 p.m. and 5 p.m. Friday, May 17, 2019 at JQH Arena.

Share your story

Help us celebrate #BearGrads by sharing your experience on social media. If you are graduating or attending graduation to celebrate with someone, we want to hear about it. You may even see yourself featured on Missouri State’s social media channels.

We encourage you to join the conversation before and during commencement by posting about it on Facebook, Twitter and Instagram and tagging your posts with the official hashtag: #BearGrads.

Make your posts social media savvy

  • Tag your posts with the official commencement hashtag: #BearGrads
  • Share your experience with us by tagging Missouri State University or @missouristate
  • Tag your posts with the Springfield, Missouri hashtag: #SGF
  • When you post to Facebook, boost your status update by sharing with a photo or video.
  • Nothing beats a first-hand perspective. If you attend commencement, share photos from or quotes about your experience.
  • Follow the #BearGrads conversation on Tagboard

Visual assets

Video

Snapchat

Look for our #BearGrads geofilter on Snapchat May 17 in Hammons Student Center and JQH Arena.

Snapchat geolfilter example with a student celebrating

Facebook timeline photos

Enhance your Facebook profile with these cover images. Tap or click on an image to open the file and save it to your device.

Facebook cover: Two graduates holding up their degree covers Facebook cover: Hundreds of graduates at JQH Arena Facebook cover: Graduates taking a selfie Facebook cover: Two graduates celebrating outside JQH Arena Facebook cover: A female graduate smiles at her family

Twitter timeline photos

Enhance your Twitter profile with these cover images. Tap or click on an image to open the file and save it to your device.

Twitter header: A female graduate smiles at her family Twitter header: Two graduates holding up their degree covers Twitter header: Hundreds of graduates at JQH Arena Twitter header: Graduates taking a selfie Twitter header: Two graduates celebrating outside JQH Arena

Instagram photos

Enhance your Instagram account with these cover images. Tap or click on an image to open the file and save it to your device.

Instagram image: Two graduates holding up their degree covers Instagram image: Hundreds of graduates at JQH Arena Instagram image: Graduates taking a selfie Instagram image: Two graduates celebrating outside JQH Arena Instagram image: A female graduate smiles at her family

GIFs

Download and share GIFs from Missouri State’s GIPHY channel.

Digital wallpapers

Add #BearGrads digital wallpaper to your desktop or phone screen.

Sample social media posts

  • Congratulations to our #BearGrads! We’re proud of you!
  • Can’t make it to commencement? Watch the ceremonies live online at YouTube #BearGrads
  • #BearGrads has a new member, and it’s my (son, daughter, friend, etc.) (@TagThePerson).
  • What’s your favorite college memory? Share using #BearGrads.
  • Graduating on Friday? Share your photos from the day using #BearGrads.
  • Explore what our #BearGrads have to say about commencement day: http://bit.ly/1Hlgn1C. Join the conversation with #BearGrads

Filed Under: Social Media Kit Tagged With: beargrads, commencement, social media, Social Media Kit

Social Media Kit: Fall 2018 #BearGrads Commencement

November 14, 2018 by Strategic Communication

A graduate shakes hands with a faculty member at commencement.

Missouri State University’s fall 2018 commencement ceremonies will take place at 10 a.m. and 1:30 p.m. Friday, Dec. 14, 2018 at JQH Arena.

Share your story

Help us celebrate #BearGrads by sharing your experience on social media. If you are graduating or attending graduation to celebrate with someone, we want to hear about it. You may even see yourself featured on Missouri State’s social media channels.

We encourage you to join the conversation before and during commencement by posting about it on Facebook, Twitter and Instagram and tagging your posts with the official hashtag: #BearGrads.

Make your posts social media savvy

  • Tag your posts with the official commencement hashtag: #BearGrads
  • Share your experience with us by tagging Missouri State University or @missouristate
  • Tag your posts with the Springfield, Missouri hashtag: #SGF
  • When you post to Facebook, boost your status update by sharing with a photo or video.
  • Nothing beats a first-hand perspective. If you attend commencement, share photos from or quotes about your experience.
  • Follow the #BearGrads conversation on Tagboard

Visual assets

Video

Snapchat

Look for our #BearGrads geofilter on Snapchat Dec. 14 in Hammons Student Center and JQH Arena.

Snapchat geolfilter example with a student celebrating

Facebook timeline photos

Enhance your Facebook profile with these cover images. Tap or click on an image to open the file and save it to your device.

Facebook cover: Two graduates holding up their degree covers Facebook cover: Hundreds of graduates at JQH Arena Facebook cover: Graduates taking a selfie Facebook cover: Two graduates celebrating outside JQH Arena Facebook cover: A female graduate smiles at her family

Twitter timeline photos

Enhance your Twitter profile with these cover images. Tap or click on an image to open the file and save it to your device.

Twitter header: A female graduate smiles at her family Twitter header: Two graduates holding up their degree covers Twitter header: Hundreds of graduates at JQH Arena Twitter header: Graduates taking a selfie Twitter header: Two graduates celebrating outside JQH Arena

Instagram photos

Enhance your Instagram account with these cover images. Tap or click on an image to open the file and save it to your device.

Instagram image: Two graduates holding up their degree covers Instagram image: Hundreds of graduates at JQH Arena Instagram image: Graduates taking a selfie Instagram image: Two graduates celebrating outside JQH Arena Instagram image: A female graduate smiles at her family

GIFs

Download and share GIFs from Missouri State’s GIPHY channel.

Digital wallpapers

Add #BearGrads digital wallpaper to your desktop or phone screen.

Sample social media posts

  • Congratulations to our #BearGrads! We’re proud of you!
  • Can’t make it to commencement? Watch the ceremonies live online at YouTube #BearGrads
  • #BearGrads has a new member, and it’s my (son, daughter, friend, etc.) (@TagThePerson).
  • What’s your favorite college memory? Share using #BearGrads.
  • Graduating on Friday? Share your photos from the day using #BearGrads.
  • Explore what our #BearGrads have to say about commencement day: http://bit.ly/1Hlgn1C. Join the conversation with #BearGrads

Filed Under: Social Media Kit Tagged With: beargrads, commencement, social media, Social Media Kit

Social Media Kit: Public Affairs Conference 2018

September 4, 2018 by Strategic Communication

The 2018 Public Affairs Conference theme is Unity in Community. You can address divisive issues that concern our communities.

Key details

  • Sept. 25-27, 2018, with pre-conference events Sept. 24 at Plaster Student Union
  • Jenna Bush Hager’s keynote is 7:30 p.m. Sept. 25 at Juanita K. Hammons Hall for the Performing Arts
  • No tickets required
  • All events are free and open to the public

Share your story

Help us discuss the Public Affairs Conference by sharing it on social media. Posts with the #CitizenBear hashtag will be pulled to the #CitizenBear Tagboard.

Make your post social media savvy

  • Tag your posts with the official Public Affairs Conference hashtag, #CitizenBear
  • Follow Missouri State University on Facebook or @missouristate on Instagram and Twitter
  • Tag your posts with the Springfield, Missouri hashtag: #SGF
  • When you post, boost your content by sharing it with a photo or video
  • Nothing beats a first-hand perspective. Share a photo from or quote about your experience

Visual Assets

Video

Facebook images

These images are cropped and ready to be your Facebook cover photo. Tap or click on an image to save it to to your device.

Facebook cover: Student high fives Facebook: International flags Facebook: Smiling students

Twitter images

These images are cropped and ready to be your Twitter cover photo. Tap or click on an image to save it to to your device.

Twitter cover: Smiling students Twitter cover: International flags Twitter cover: Student high-fives

Instagram

Share these images on your Instagram account to share the Public Affairs Conference. Tap or click on an image to save it to to your device.

Instagram: International flags Instagram: Student high fives Instagram: Smiling students

Sample social media posts

Sample tweets

  • Join me at and the @MissouriState community for the Public Affairs Conference Sept. 25-27. #CitizenBear #SGF http://bit.ly/1HFHLnl
  • What does it mean to unify our communities? #CitizenBear #SGF http://bit.ly/2Q5ttb5
  • These events at @MissouriState will help you become a more informed citizen. #CitizenBear #SGF http://bit.ly/1BM0PvB

Sample Facebook posts

Pair either of these suggestions with a photo from the Facebook section.

  • I’m a #CitizenBear at the Missouri State University Public Affairs Conference Sept. 25-27. It’s free, and all are welcome. Check out the lineup of speakers: http://bit.ly/1HFHLnl #CitizenBear
  • Explore how to be an ethical citizen at the Missouri State University Public Affairs Conference. Discover this list of great presenters at the conference: http://bit.ly/1HFHLnl #CitizenBear

Filed Under: News and updates, Social Media Kit Tagged With: brand, facebook, instagram, social media, Social Media Kit, twitter

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