Missouri State Outreach Marketing and Promotions just completed a Facebook campaign specifically to promote the Master of Arts in Teaching degree program at the satellite office in Joplin. These Facebook ads ran from May 4-May 15, 2016 and resulted in 3,375 website clicks. These ads reached 33,826 people and generated a result rate of 3.18% (actions as a result of the ad divided by the number of impressions).
The ads that were ran are featured below:
Ad 1: New Career Direction
- 1,422 website clicks
- 11,703 people reached
Ad 2: Passion for Teaching
- 716 website clicks
- 7,961 people reached
Ad 3: Cohort in Joplin
- 661 website clicks
- 24,981 people reached
Ad 4: Consider Teaching
- 576 website clicks
- 7,448 people reached
The departmental page, with specifics about the degree, served as a landing page for these ads:
www.MissouriState.edu/MATSUFA2016
- MindEdge offering three noncredit online courses for free until August 31 - March 27, 2020
- Ozarka College enters articulation agreement with MSU Outreach in West Plains - July 12, 2019
- Outreach helps elementary education students prepare for exams - March 8, 2019
- Online hotel management degree recognized as one of the best - October 8, 2018
- Summer and Fall 2018 Off-Campus Programs Facebook Ads - July 17, 2018
- Master of Science in Counseling in West Plains Campaign - March 2, 2018
- Open House / Ribbon Cutting Ceremony for Public Safety Training Center / MSU-Camdenton Social Media Kit - August 15, 2017
- Summer and Fall 2017 Off-Campus Programs Facebook Ads - May 30, 2017
- Spring / Summer 2017 Educational Administration / Missouri State Direct Campaign Complete - April 10, 2017
- Summer and Fall 2017 Off-Campus Program Brochures Now Available - March 24, 2017