Web Strategy and Development Blog

Management website makes navigating complex programs simpler

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Department of Management: Challenging academic program that will equip you with innovative thinking, problem solving, leadership and interpersonal skills

The management website was redesigned as part of the Academic Website Project, which enhances departmental websites with an eye toward student recruitment.

Because the management department houses several large majors and minors, the redesign team made providing a clear and streamlined user experience a top priority. They accomplished this by carefully organizing the website and strategically emphasizing key benefits, such as the department’s focus on gaining real-world experience.

Opportunities to practice skills Student recruitment fair

  • Management, entertainment management and entrepreneurship students enjoy a number of practical outlets for the skills they learn in class. The redesigned website highlights this benefit through text and makes it easier for students to find information regarding internships and service-learning events.
  • The student opportunities section houses much of this information, including extensive resources regarding the entertainment management internship program.

Site credits

Staff lead and content: Don Hendricks, director of University communications

Design: Veronica Adinegara, publications senior graphic designer

Implementation: Hannah Morrison and Ted Ostapko, Web and new media student workers, with oversight by Brian Heaton, content management programmer/analyst, and Sara Clark, director of Web and new media

 

New website showcases health administration program

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The Master of Health Administration website redesign was completed as part of the Academic Website Project, which strives to enhance academic websites for use in recruitment efforts.

Master of Health AdministrationKey features of the newly designed website include the following:

  • Offers full- and part-time graduation plans
    Since this program attracts working professionals, the site outlines multiple options for how to complete the degree program.
  • Highlights adjunct faculty
    The website extends the listing of faculty to include adjunct faculty, many of whom are leaders in the health care industry.

Site credits

Several university relations offices assisted the management department  in developing this site:

  • Staff lead: Don Hendricks, university communications director
  • Content development: Stephanie Lael, university communications graduate assistant
  • Design: Abby Isackson, publications graphic designer
  • Website implementation: Brittany Dilts, web and new media student worker, with oversight by Sara Clark, web and new media director