The Springfield Cardinals Special Events Manager leads marketing, sales, and event execution at Hammons Field in Springfield, Missouri. This Springfield Cardinals Special Events Manager role focuses on managing events, building client relationships, and driving revenue through innovative stadium experiences.
As the Springfield Cardinals Special Events Manager, you’ll coordinate non-baseball events, work with teams and vendors, and ensure excellent client service. Ideal candidates have experience in event management, sales, or hospitality and a passion for creating memorable experiences.
Company: Springfield Cardinals
Website: Springfield Cardinals
About Springfield Cardinals
The Springfield Cardinals are the Double-A affiliate of the 11-time World Series Champion St. Louis Cardinals and are owned by Diamond Baseball Holdings. Based in Springfield, Missouri, the club competes in the Texas League and proudly captured the 2025 Texas League Championship. The organization delivers championship experiences at Hammons Field while fostering a dynamic, collaborative, and growth-focused workplace.
Position Overview: Manager (Special Events)
The Springfield Cardinals seek an enthusiastic candidate to manage marketing, sales, and execution of events at Hammons Field. This role will encompass the planning, execution and completion of events with a variety of associated accountabilities. This role emphasizes relationship-building and requires drive, determination, and hard work in a fast-paced, fun environment.
Duties and Responsibilities
- Act as the primary on-site contact for all non-baseball events at Hammons Field.
- Identify and secure new special event business through prospecting, networking, site tours, partnerships, and creative deals to maximize Hammons Field year-round.
- Manage all events from start to finish, including prospecting, walkthroughs, contracts, planning, staffing, execution, and post-event follow-up.
- Create clear, detailed event notes outlining client programming and share them with internal teams and external partners to ensure smooth execution.
- Lead internal and external meetings as needed, including event space walkthroughs, client and vendor tours, menu reviews, and team meetings.
- Organize and schedule internal staffing and working with 3rd party vendors for set-up, tear down and execution of events.
- Cultivate a strong working relationship with all team departments, including, but not limited to, operations, grounds, food & beverage, marketing and sales.
- Build and maintain strategic relationships with the local Convention & Visitors Bureau and Sports Commission (as applicable) to support business development and event success.
- Proactively generate new business through sales calls, presentations, trade shows, and other prospecting to exceed monthly and annual revenue targets.
- Collaborate with other departments to develop and market new business opportunities and identify profit-generating special events for both outside and sports-related events.
- Work with the marketing department to create “events within events” to drive fan engagement, revenue and new business opportunities for baseball games.
- Create leads and develop long term relationships in the event planning, production and promotion communities to enhance events.
- Implement marketing strategies for stadium events, including updating the facility website, social media, and promotional materials for rentals and events.
- Design and develop customized client presentations and proposals using Digideck to align with specific program objectives and brand standards.
- Collaborate with the creative team to produce compelling marketing materials for print, digital, and trade shows, showcasing the facility and its events.
- Create demand for the ballpark as an event destination by developing targeted outreach campaigns, packages, and partnerships that consistently grow event volume and revenue.
- Properly compile and distribute all pertinent event information in an effective and timely manner.
- Provide superior customer service to clients before, during and after event.
- Always demonstrate and promote a professional and positive attitude.
- Create post event notes upon completion of every event.
- Prepare and provide reports to the General Manager, including proformas, event revenue, profit and loss statements, and departmental projections.
- Ensure all event payments are received and track all invoices pertaining to the event.
- Work with stadium concessionaire on menu creation, menu customization, and execution of catering and staff needs for all events.
- Complete other duties as assigned including tarp pulls and game duties.
Required Qualifications
- Excellent interpersonal and communication skills as well as the ability to work in a fast-paced environment and manage multiple tasks.
- Outstanding computer skills including MS Office products are necessary.
- Must be able to work holidays, evenings, and weekends.
- 2–4 years of experience in event or venue operations, sales, or marketing, with knowledge of local or regional markets, is required.
- Bachelor’s degree in business, facility/hospitality/sport management or similar.
- Ability to learn all video board and sound related equipment and basic functions.
We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
Job Questions
- Where are you currently located? If not in the Springfield area, are you willing to relocate for this position?
- What are your salary expectations for this position? Please provide a range.
Interested candidates can apply directly through the Springfield Cardinals career portal.
Visit the MSU Career Center for resume advice and explore the Marketing Department Blog to discover additional internships opportunities.
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