Internet Explorer overall accounts for about 20% of the traffic on our site. Within that, the vast majority of Internet Explorer users (over 70%) are already using IE 11, meaning they will continue to get the latest updates automatically. IE 7.0, which we ended support for four years ago, still sadly accounts for a tenth of IE traffic, more than either IE 9 or 10.
We will continue to develop with an eye to progressive enhancement, so that users of older devices and software are still able to navigate and use our website, but we will also do our best to gently nudge them to update.
During the Statewide Collaborative Diversity Conference, you can learn to take part in expanding diversity networks and creating a statewide community for enhanced recruitment and retention of underrepresented professionals, faculty and students. This is a three-day event designed to showcase industry-specific best practices in cultural competence, intervention, pedagogy and research.
Help us spread the word about the Statewide Collaborative Diversity Conference to the Missouri State University and local communities by sharing it on social media.
If you attend the event, we want to hear about your experience! We encourage you to join the online conversation during the Statewide Collaborative Diversity Conference by posting about it on Facebook, Twitter or Instagram and tagging your posts with the official hashtag: #Diversity16.
Make your post social media savvy
Tag the post with the official Statewide Collaborative Diversity Conference hashtag: #Diversity16
Sharing about the Statewide Collaborative Diversity Conference on Facebook allows for some additional customization. The sample posts provide content recommendations based on our best practice tips for optimizing link sharing on Facebook.
In the week following the Fall 2015 Commencement, the Missouri State homepage featured four examples of student work, originally created for JRN 478 (Multimedia Journalism).
Students in this course used writing, photography, videography and social media to create profiles of four members of the Missouri State community. These profiles were copied over to relevant University blogs and promoted via the homepage:
The promotion included “selfie” style photos and pull quotes from each profile. The quotes linked to full-length, multimedia features, such as one about alumnus and staff member Peng Zhang:
Access the stories
The full stories for each profile are linked below:
Web and new media planned a concurrent promotion of the material as part of the My Place Instagram initiative, which provides a “Bears-eye” view of Missouri State by presenting images from a specific student’s perspective.
In this case, the takeover subject was the course itself. The posts consisted of abbreviated versions of the profiles students created and pushed viewers back to the Missouri State homepage.
This promotion resulted in a significant level of engagement during the week between Commencement and winter break, which is typically a time of less engagement.
During the week of Dec. 12 – 19, the stories received 1,045 pageviews. The average time-on-page was 2 minutes, 39 seconds; this indicates that visitors were meaningfully engaging with the content.
Traffic spiked on Dec. 14, the day the stories were promoted with an Instagram takeover; interest in the abbreviated Instagram stories appears to have driven visitors to the Missouri State website, where they explored the content further.
The redesigned biology website recently launched as part of the Academic Website Project. It is the fifth academic website to receive a full redesign for the mobile-friendly template, a process that includes the creation of new content, design and multimedia elements.
Clarifying programs and resources
The biology department is home to a diverse range of programs and research centers. Given the options and opportunities for prospective students, providing clarity became a focus of the redesign.
Each program now has its own sub-section on the website, where information regarding that program is gathered.
The department’s research centers — meaningful recruitment tools — are highlighted in a prominent section of the website’s homepage. The Facilities and Resources page then features expanded descriptions of each center.
Using video resources
This redesign included the creation of one new video, which highlights the department’s emphasis on research:
In addition, we were able to leverage videos that were created for other purposes. For example, the following video of a biology alumnus became a valuable addition to the Careers and Outcomes page for the Master of Science in Biology.
Project lead and content: Lucie Amberg, new media specialist in the office of Web and new media
Editor: Nicki Donnelson, public relations specialist in University communications
Implementation: Brian Heaton, content management programmer in the office of Web and new media, with Lucie Amberg and Sara Clark, director of the office of Web and new media, and student coder Max Orlando
8,440 stories created via shares (144 percent increase)
#BearGrads pages on MissouriState.edu
The most popular page was the fall 2015 commencement hub, which was viewed 4,271 times in the week leading to May 15. More than half of all traffic came from mobile and tablet devices, representing a small uptick in that category from the fall 2014 ceremony. Other statistics included:
19,173 total page views (7 percent increase)
7,507 unique page views (6 percent increase)
31 seconds average time on pages (same)
4.24 percent bounce rate (Down from 4.95 percent)
Social media post highlights
These tweets received the two highest engagement rates of commencement day from the @MissouriState Twitter account.
The post featuring four clever mortarboard designs checked in at 23.5 percent (978 engagements/4,154 impressions), while the wrap-up tweet was 22.6 percent (975/5,340).