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Marketing News

Marketing Professor Peggy S. Gilbert Recently Passes

April 29, 2025 by Noe Moreno

On April 18th, 2025, Emeritus Marketing Professor Peggy S. Gilbert passed away. Peggy retired from MSU in 2014 after passionately teaching for 44 years. Originally from Mesa, Arizona, Peggy earned her college degree from Northeast Louisiana University (University of Louisiana-Monroe now). Teaching sixth graders in south Louisiana, Peggy was able to find her calling as a … [Read more...] about Marketing Professor Peggy S. Gilbert Recently Passes

Filed Under: Marketing, Marketing News Tagged With: exceptional faculty, Marketing, Marketing Department

MSU FBLA honored at the Student Talent and Recognition (STAR) Awards Ceremony

April 28, 2025 by Noe Moreno

The Marketing Department extends its congratulations to the MSU FBLA team as they were honored at the Student Talent and Recognition, STAR, awards ceremony. During the ceremony, faculty advisor and marketing senior instructor, Courtney Pham, was recognized alongside the FBLA team for a total of two awards. Outstanding Organizational Advisor Award, Courtney Pham … [Read more...] about MSU FBLA honored at the Student Talent and Recognition (STAR) Awards Ceremony

Filed Under: Marketing, Marketing News, Student Profiles, student-accomplishments Tagged With: exceptional faculty, Marketing, Marketing Department

Marketing Department Associate Professor Dr. Grigsby Publishes Three Articles, Wins 2 Awards

April 28, 2025 by Noe Moreno

Over the past year, Associate Professor Dr. Grigsby of the Missouri State University Marketing Department has made significant strides in academic research, publishing three impactful articles—one of which has already received two awards. Each article highlights cutting-edge research, topics such as narrative persuasion and generative AI are covered. The articles, provided … [Read more...] about Marketing Department Associate Professor Dr. Grigsby Publishes Three Articles, Wins 2 Awards

Filed Under: Department, faculty-accomplishments, Marketing, Marketing News Tagged With: digital marketing, exceptional faculty, Marketing, Marketing Department

Study Abroad Program in Spain Recap

February 4, 2025 by Noe Moreno

Last month, in January 2025, students embarked on an unforgettable journey through Spain as part of the Trade and Culture in Spain Study Abroad program, led by David Hammons, a Marketing Department instructor. Their itinerary was packed with enriching experiences, including a visit with personnel from the U.S. Embassy in Madrid, a tour of the stunning Royal Palace, and … [Read more...] about Study Abroad Program in Spain Recap

Filed Under: Marketing News Tagged With: exceptional faculty, Marketing, Marketing Department, real-world experience, Social Media, supply chain

Marketing Department Associate Professor Dr. Wes Friske published six articles last year and became Editor of the Journal of Research in Marketing and Entrepreneurship

January 22, 2025 by Noe Moreno

In 2024, Dr. Friske published six peer-reviewed articles in academic journals. According to the latest Australian Business Deans Council Journal Quality List rankings, one article appears in an ‘A*’ journal, four appear in ‘A’ journals, and one appears in a ‘C’ journal. Dr. Friske’s recent work focuses on two distinct topics: (a) innovation strategies (e.g., customer … [Read more...] about Marketing Department Associate Professor Dr. Wes Friske published six articles last year and became Editor of the Journal of Research in Marketing and Entrepreneurship

Filed Under: Marketing News Tagged With: advertising and promotion, digital marketing, exceptional faculty, full time, full time job, management, Marketing, Marketing Department, marketing research

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  • Bears Take the Big Stage: Missouri State Dominates at FBLA Nationals in Dallas
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  • MSU FBLA honored at the Student Talent and Recognition (STAR) Awards Ceremony

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