The Missouri State University Advertising Team has a long history of success, earning 11 national awards during their 20 year history of competing. These achievements have brought recognition to both the Ad Team and the Marketing program at Missouri State University. When asked to comment on the Ad Team’s successes, Missouri State University President Clif Smart says, “the … [Read more...] about Missouri State’s Ad Team prepares for success
Every year the College of Business organizes a Corporate Mentor Program to connect students and local professionals in the Greater Springfield business community. The goal is to foster professional development by pairing a professional mentor with a student mentee. Applications open March 19th for the 2018-2019 academic year. One of this year’s mentees is Advertising and … [Read more...] about MacKenzie Turner: Corporate Mentor Program Offers Win-Win
Thrill, suspense and exhilaration… it’s no wonder senior Dalton Fischer has loved roller coasters for as long as he can remember. Therefore, it was a no-brainer when he applied to work as an intern at Silver Dollar City. His position at SDC helped him become an ambassador at the International Association of Amusement Parks and Attractions’ (IAAPA) International Attractions Expo … [Read more...] about Dalton Fischer: On Track for a Career in the Theme Park Industry
It’s almost that time of year again! Maroon and white everywhere, parade preparations, and Bears football fans (and tailgating) will be on everyone’s mind. It’s Homecoming at Missouri State. A year ago, marketing ad/promotion minor Tai Thrasher got an unexpected first-hand look at MSU Homecoming pageantry at its finest. She was nominated by her sorority, Alpha Chi Omega, as … [Read more...] about Tai Thrasher: Marketing a Homecoming Queen
What this Ad and Promo senior thought would be a summer internship made up of managing Ozarks Amphitheater’s social media quickly turned into a position of much more responsibility. Beyond Facebook posts and Instagram photos, Madelyn Freeman spent her summer producing a television commercial, writing radio spots, creating website advertisements, overseeing events and … [Read more...] about Madelyn Freeman: An Unexpected Opportunity