Company Name: New Honor Society Brief Company Description: We solve client challenges with less, until a client needs more. Then we tap the global FCB network for specialty expertise, reach and depth of resources. We infuse humanity into everything from brand positioning to social media. For some of our clients, we focus on one thing. For others, we do all the things: … [Read more...] about Summer Internship Program – New Honor Society
Company Name: Biz Star Power LLC Brief Company Description: It will be live, interactive, face-to-face online groups with the mission of providing a support system for Entrepreneurs and Small Businesses. I will be starting with 6 groups so need to do some heavy duty marketing. These positions could easily turn into ore hours if wanted and eventually a full time position. … [Read more...] about Marketing Internship – Biz Star Power LLC
Instructor Carly Pierson’s Principles of Marketing course recently welcomed two guest speakers to class—Seth Kitchen, founder of Collaboarator, and Jason Klein, founder of Logic Forte. Both speakers shared their marketing insight, including how they utilized distinctive resources to shape their strategy. Seth Kitchen created his online company in April 2019 as a full-time … [Read more...] about Principles of Marketing class welcomes two guest speakers
The Kappa Omicron Chapter of Delta Sigma Pi Professional Business Fraternity from Missouri State University received the Gateway Region Outstanding Professional Activities Award for a Collegiate Chapter. Awards were presented at the fraternity’s biennial national convention, Grand Chapter Congress (GCC), in August. Winning this award is a testament to the chapter’s overall … [Read more...] about Delta Sigma Pi chapter receives Gateway Region Outstanding Professional Activities Award
Missouri State Marketing faculty Dr. Christina Simmers and Dr. Ron Clark published a cross-cultural study that examines several issues related to the use of celebrity endorsers. The study reviews cross-national differences between the US and China in the ability of celebrities to endorse multiple products based on a combination of source characteristics (such as expertise, … [Read more...] about New research: Cross-cultural study on the use of celebrity endorsers