In support of homecoming 2012 activities, we developed a mobile application for iOS and Android devices. The application featured:

• A schedule of events from the master calendar with filters by audience
• An interactive map of the featured homecoming activities
• A map of area attractions as featured in the Perfect Visit Missouri State Magazine story
• Latest updates and discussions from twitter using the #msuhc12 hash tag.

Application Downloads and Usage

• On iOS devices, the app was installed 350 times
• On Android, 135 unique users downloaded the app
• The app received 7900+ pageviews*
  *each tab change in the app counted as a pageview

Mobile applications such as this require a tremendous amount of programming time. Currently only select high-level events are targeted for a mobile application.

App development credits

• Design: Chris Austin
• Application Programming: Kyle Falconer and Jeremy Sweetwood, Web and new media student workers and Chad Killingsworth, assistant director of Web and new media