- Coordinates with marketing focus of department
This department already had an idea of promoting “build” as its tagline, so the new website embraces that theme. This allows the department to present a unified marketing effort.
- Uses blog to provide newsletter content
Using a blog post to distribute the departmental newsletter keeps the newest information sorted to the top and allows clients to subscribe.
Several university relations offices assisted in developing this site:
- Staff lead and content development: Jessica Clements, university communications new media specialist
- Design: Lindsay Thomack, Web and new media Web designer
- Website implementation: Brys Broughton and Brad Fortenberry, web and new media student workers, with oversight by Sara Clark, director of Web and new media