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National Industry Marketing Specialist – BKD, LLP

June 3, 2016 by Abigail Phillips

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*Job Title:

National Industry Marketing Specialist

*Location (City, ST):

Springfield, MO

Organization :

BKD, LLP

Contact:

Elizabeth Jahnke

Deadline to Apply :

 6/27/2016

Hours per Week:

40

*Job Description:

Take your career to the next level at a national CPA and advisory firm. At BKD, we offer the resources you need to go as far as your talent will take you. Build your skills focusing on specific industries and service areas while delivering unmatched client service to high-profile companies and organizations. Take a closer look at BKD, a stable, growing firm that offers you competitive compensation, People First benefits and paid time off.

Work with great people and experience rewarding career opportunities. Our approximately 2,250 CPAs, advisors and dedicated staff serve clients in 50 states and internationally.

The National Industry Marketing Specialist supports BKD’s national industry groups with all aspects of marketing, including strategic growth planning, client and prospect pursuits, trade associations and publications, advertising, collateral management, strategic research, webinars, conference planning, firmwide initiatives and quality control. This individual will work with the National Industry Marketing Leader on revenue growth goals and brand development and awareness and will help develop strategies to achieve these goals.

Responsibilities:
•Work with the National Industry Marketing Leader on revenue ideas, opportunities and new markets
•Support assigned industries by developing strategic growth plans and tracking plan progress
•Support thought leadership activities including social media, articles, webinars and videos
•Provide support for key client and prospect pursuits
•Update content for industry webpages and intranet
•Coordinate marketing and thought leadership activities through national associations and publications
•Assist with internal and external conference planning and logistics
•Assist industry professionals with market and competition intelligence and analysis
•Pull, scrub and code prospect/client lists as needed
•Education – A degree in marketing or communications and two years of experience is preferred; experience in marketing professional services, especially accounting, and working with Salesforce a plus

Qualifications:

•Excellent verbal and written communication skills
•Ability to effectively convey information to others
•Strong project and time management skills
•Industry knowledge
•Strong business judgment
•Professional demeanor and a desire to succeed
•Confidence, organization, innovation and problem-solving skills
•Excellent computer and software skills, including experience with Excel

Experience the BKD difference for yourself. For more information about our firm locations, visit bkd.com. BKD, LLP is an equal opportunity/affirmative action employer. Employment selection and related decisions are made without regard to age, race, color, sex, sexual orientation, gender identity, national origin, religion, genetic information, disability, protected veteran status or other protected classifications.

*Application Instructions:

Please apply to our website by using the link below.

Online Application Address:

https://careers-bkd.icims.com/jobs/2022/national-industry-marketing-specialist/job


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