The International Business Programs office is looking for graduate students who are interested in graduate and teaching assistant opportunities. Review the flyer below if you are interested in these positions, and visit the IBP website to download the application form or email Michelle Hulett with any questions (MichelleHulett@MissouriState.edu). … [Read more...] about International Business Programs – Graduate/Teaching Assistant Opportunity
Missouri State Marketing faculty Dr. Christina Simmers and Dr. Ron Clark published a cross-cultural study that examines several issues related to the use of celebrity endorsers. The study reviews cross-national differences between the US and China in the ability of celebrities to endorse multiple products based on a combination of source characteristics (such as expertise, … [Read more...] about New research: Cross-cultural study on the use of celebrity endorsers