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The new homepage of the physical therapy department website.

Redesigned physical therapy website: Identity and student success

The PT department website is the latest academic website to receive a full redesign for the mobile-friendly template, a process that includes the creation of new content, design and multimedia elements.

April 10, 2017 by Kai Raymer

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The redesigned physical therapy website recently launched as part of the academic website project. It is the latest academic website to receive a full redesign for the mobile-friendly template, a process that includes the creation of new content, design and multimedia elements.

Visual improvement

The redesigned homepage features distinct headers, brevity and a centerpiece photo showcasing a department student in action. Fresh photos give an identity to physical therapy students and faculty.

PT student in action.
A physical therapy student demonstrates techniques learned within the program.

Links on the left side of the page were also prioritized. Visitors are now one click away from high-interest department information such as curriculum and scholarships and financial aid.

Student achievements

Since 2009, the physical therapy department has held an ultimate pass rate of 100 percent. This information is highlighted in a call to action block on the home page, which links to year-by-year graduation rates – a vital recruiting tool for the department.

PT exam pass rates.
Exam pass rates a focal point for the physical therapy department.

Experience and opportunities

What, and where, will you be learning in the physical therapy department? Find out by visiting the Experience and Opportunities page, which explains your potential full-scale educational experience and the amenities of McQueary Family Health Sciences Hall.

Site credits

  • Project lead and content: Lucie Amberg, new media specialist, office of web and new media
  • Design: Abby Isackson
  • Photography: Bob Linder
  • Videography: Carter Williams
  • Editor: Nicki Donnelson
  • Implementation: Alyson Jones and Louis Freeman, with oversight from Brian Heaton
  • About the Author
  • Latest Posts

About Kai Raymer

Kai Raymer is a content strategist in the office of web strategy and development. He oversees academic website redesign projects and writes content for the university.

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Filed Under: Academic websites, Mobile, News, Redesign, Web Press, Web redesign 2015, web strategy and development, WordPress blogs Tagged With: academic website, academic website project, mobile, mobile friendly, mobile redesign, physical therapy, Redesign

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