Web Strategy and Development Blog

Social Media Kit: Welcome Weekend 2017

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Welcome Weekend 2017 introduces new Bears to campus life and welcomes returning students back to campus. Highlights of the weekend include Playfair on Friday, Bear Bash on Saturday, and New Student Convocation, Bear Path and the Belong-B-Q on Sunday.

Key details

  • What: Welcome Weekend 2017
  • When: Thursday, Aug. 17 – Sunday, Aug. 20
  • Where: All over campus

Share your story

The best Welcome Weekend stories come from those who live it. When you attend any of the weekend events, we want to hear about your experience. We encourage you to join the online conversation throughout by posting about it on Facebook, Twitter or Instagram and tagging your posts with the official hashtag: #GoMaroon

Make your post social media savvy

  • Tag posts with the official Welcome Weekend hashtag: #GoMaroon
  • Whenever possible, tag Missouri State University or @missouristate
  • To provide a link for more information on the event, please link to http://www.missouristate.edu/welcome/
  • When you post to Facebook, boost your update by including a photo or video.
  • Nothing beats a first-hand perspective. When you attend a Welcome Weekend event, consider sharing a photo from or quote about your experience. Images below are pre-cropped for optimal use on Facebook and Twitter.

Visual assets

Facebook cover photos

Brand your departmental and personal social media accounts with these cover photo options.

Welcome Weekend Facebook cover Welcome Weekend Facebook cover

Twitter cover photos

Brand your departmental and personal social media accounts with these cover photo options.

Welcome Weekend Twitter header Welcome Weekend Twitter header

Instagram

Welcome Weekend Instagram image

Snapchat

Look for our geofilter on Snapchat — sponsored by Traditions Council — while you’re on campus.

Snapchat Geofilter

Video

GIFs

We have almost 100 Missouri State GIFs available on GIPHY. Discover how to utilize them on Twitter and other social media platforms.

Sample social media posts

  • Move-in is almost here. Learn more about making the move to MSU. http://bit.ly/1APw9g8 #GoMaroon
  • #GoMaroon at MSU during Welcome Weekend. Check out the lineup of great events: http://bit.ly/1pNX0Dt
  • Kick off the new school year at Bear Bash Aug. 19. Join the Fan Fest pre-party too: http://bit.ly/1APxvHR #GoMaroon
  • Welcome new students to campus during New Student Convocation Aug. 20: http://bit.ly/1B8P19U #GoMaroon #CitizenBear
  • What Welcome Weekend event are you looking forward to the most? Check out the lineup: http://bit.ly/1pNX0Dt #GoMaroon
  • Making the move to MSU? Review our packing recommendations and move-in tips: http://bit.ly/1APw9g8

Social Media Kit: Summer 2017 #BearGrads

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Missouri State University’s summer 2017 commencement ceremonies will take place Friday, Aug. 4, 2017 at JQH Arena.

Key details

Share your story

Help us celebrate our #BearGrads by sharing your experience on social media. If you are graduating or attending graduation to celebrate with someone, we want to hear about it. You may even see yourself featured on Missouri State’s social media channels.

We encourage you to join the conversation before and during commencement by posting about it on Facebook, Twitter and Instagram and tagging your posts with the official hashtag: #BearGrads.

Make your posts social media savvy

  • Tag your posts with the official commencement hashtag: #BearGrads
  • Share your experience with us by tagging Missouri State University or @missouristate
  • Tag your posts with the Springfield, Missouri hashtag: #SGF
  • If you would like to provide a link for more information on the event, please link to http://www.missouristate.edu/commencement/summer-2017-commencement.htm
  • When you post to Facebook, boost your status update by sharing with a photo or video.
  • Nothing beats a first-hand perspective. If you attend commencement, share photos from or quotes about your experience.

Visual assets

Live video

Snapchat

Look for our #BearGrads geofilter on Snapchat Aug. 4 in Hammons Student Center and JQH Arena.

Commencement Snapchat geofilter example

Facebook timeline photos

Spring commencement Facebook photo Spring commencement Facebook photo Spring commencement Facebook photo Spring commencement Facebook photo

Twitter timeline photos

Spring commencement Twitter photoSpring commencement Twitter photo Spring commencement Twitter photo Spring commencement Twitter photo

Instagram photo

Spring commencement Instagram photo

GIFs

Download and share GIFs from Missouri State’s GIPHY channel.

Digital wallpapers

Add #BearGrads digital wallpaper to your desktop or phone screen.

Sample social media posts

  • Congratulations to our #BearGrads! We’re proud of you!
  • Can’t make it to commencement? Watch the ceremonies live online at YouTube #BearGrads
  • #BearGrads has a new member, and it’s my (son, daughter, friend, etc.) (@TagThePerson).
  • What’s your favorite college memory? Share using #BearGrads.
  • Graduating on Friday? Share your photos from the day using #BearGrads.
  • See what our #BearGrads have to say about commencement day: http://bit.ly/1Hlgn1C. Join the conversation with #BearGrads

Social Media Kit: Spring 2017 #BearGrads

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Missouri State University’s spring 2017 commencement ceremonies will take place Friday, May 19, 2017 at JQH Arena.

Key details

Share your story

Help us celebrate our #BearGrads by sharing your experience on social media. If you are graduating or attending graduation to celebrate with someone, we want to hear about it. You may even see yourself featured on Missouri State’s social media channels.

We encourage you to join the conversation before and during commencement by posting about it on Facebook, Twitter and Instagram and tagging your posts with the official hashtag: #BearGrads.

Make your posts social media savvy

  • Tag your posts with the official commencement hashtag: #BearGrads
  • Share your experience with us by tagging Missouri State University or @missouristate
  • Tag your posts with the Springfield, Missouri hashtag: #SGF
  • If you would like to provide a link for more information on the event, please link to http://www.missouristate.edu/commencement/spring-2017-commencement.htm
  • When you post to Facebook, boost your status update by sharing with a photo or video.
  • Nothing beats a first-hand perspective. If you attend commencement, share photos from or quotes about your experience.

Visual assets

Snapchat

Look for our #BearGrads geofilter on Snapchat May 19 in Hammons Student Center and JQH Arena.

Commencement Snapchat geofilter example

YouTube Live Video

Facebook timeline photos

Spring commencement Facebook photo Spring commencement Facebook photo Spring commencement Facebook photo Spring commencement Facebook photo

Twitter timeline photos

Spring commencement Twitter photo Spring commencement Twitter photo Spring commencement Twitter photo Spring commencement Twitter photo

Instagram photo

Spring commencement Instagram photo

GIFs

Download and share GIFs from Missouri State’s GIPHY channel.

Digital wallpapers

Add #BearGrads digital wallpaper to your desktop or phone screen.

Sample social media posts

  • Congratulations to our #BearGrads! We’re proud of you!
  • Can’t make it to commencement? Watch the ceremonies live online at YouTube #BearGrads
  • #BearGrads has a new member, and it’s my (son, daughter, friend, etc.) (@TagThePerson).
  • What’s your favorite college memory? Share using #BearGrads.
  • Graduating on Friday? Share your photos from the day using #BearGrads.
  • See what our #BearGrads have to say about commencement day: http://bit.ly/1Hlgn1C. Join the conversation with #BearGrads

Social Media Kit: United Way Student Day of Service 2017

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Community Engagement Project: United Way Student Day of Service

Want to help alleviate poverty in the Ozarks but don’t have much time? Gather with fellow citizen Bears for a day of service on May 6. MSU students are taking the public affairs mission to the streets of Zone 1 (Northwest Springfield) in an effort to help clean up neighborhoods in the area.

Do your part as a #CitizenBear!

Key details

  • What: United Way Student Day of Service
  • When: Saturday, May 6, 2017
  • Where: Northwest Springfield
  • Community Partner: United Way

Featured Events

Share the story

Help us spread the word about this event with Missouri State and local communities by sharing it on social media. If you are at the event, we want to hear about your experience.

We encourage you to join the conversation during the United Way Student Day of Service by posting about it on social media. Tag your posts with the official Missouri State public affairs hashtag: #CitizenBear. 

Make your post social media savvy

Photos

The following photos are available for your use:

Facebook

Twitter

Instagram

Sample tweets

  • Take a study break and spend time being a #CitizenBear for @unitedwayozarks http://bit.ly/2UnitedWay17
  • Grab your BearWear and help the @cityofsgf http://bit.ly/2UnitedWay17
  • Make your Saturday morning somebody’s whole year—volunteer for @unitedwayozarks  #CitizenBear http://bit.ly/2UnitedWay17

Sample Facebook posts

Example 1

  • Post: Add #CitizenBear to your title, and help clean up neighborhoods in Springfield on May 6 for United Way of the Ozarks Student Day of Service.
  • URL: http://bit.ly/2UnitedWay17

Example 2

  • Post: Pop the college bubble, and volunteer to clean up neighborhoods in Springfield for United Way of the Ozarks Student Day of Service on May 6. #CitizenBear
  • URL: http://bit.ly/2UnitedWay17

Example 3

  • Don’t have a lot of free time, but want to see real change? Join fellow Bears on May 6 to help United Way of the Ozarks clean up senior citizens’ homes. #CitizenBear
  • URL: http://bit.ly/2UnitedWay17

Social media kit: Collaborative Diversity Conference

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During the Collaborative Diversity Conference, you can learn to take part in expanding diversity networks and creating a statewide community for enhanced recruitment and retention of underrepresented professionals, faculty and students. This is a two-day event with a pre-conference screening of American Textures designed to showcase industry-specific best practices in cultural competence, intervention, pedagogy and research.

Key details

Share your story

Help us spread the word about the Collaborative Diversity Conference to the Missouri State University and local communities by sharing it on social media.

If you attend the event, we want to hear about your experience! We encourage you to join the online conversation during the Collaborative Diversity Conference by posting about it on Facebook, Twitter or Instagram and tagging your posts with the official hashtag: #Diversity17.

Make your post social media savvy

Photos

Sample social media posts

Sample tweets

  • The Collaborative Diversity Conference is 4/20-4/21. Plan your events: http://bit.ly/1jCcSb8 #Diversity17
  • How to be a #CitizenBear: Attend the Collaborative Diversity Conference: http://bit.ly/1jCcSb8 #Diversity17
  • The Collaborative Diversity Conference will explore the value of community. Registration: http://bit.ly/1kF6tfI #Diversity17
  • The Collaborative Diversity Conference welcomes Prof. Scott E. Page on Thursday, April 20. http://bit.ly/1gvyPoI #Diversity17

Review our steps for turning a link into a tweet.

Sample Facebook posts

Sharing about the Collaborative Diversity Conference on Facebook allows for some additional customization. The sample posts provide content recommendations based on our best practice tips for optimizing link sharing on Facebook.

Review our tips for making the most of a Facebook post.

Example 1

Scott Page

URL: http://bit.ly/1jCcSb8

Headline: Keynote speaker Scott E. Page offers ways to breakdown complex systems and grow diversity

Text: The Collaborative Diversity Conference is your opportunity to engage with diversity professionals, share best practices and gain creative ideas.

Example 2

woman a conference

URL: Division for Diversity and Inclusion Facebook event

Text: Learn about inspiring commitment and driving collaboration at the Collaborative Diversity Conference.

Author

This guest post was written by Tabitha Haynes. Please contact her for more information.