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Social media kit: Collaborative Diversity Conference

April 4, 2019 by Kai Raymer

Shed labels. Stand up to racism and bias. Act with moral courage.

Empower yourself at the Collaborative Diversity Conference. The event runs April 24-26 at Plaster Student Union on the Missouri State University campus.

MSU employees can attend for free April 25-26. Register through My Learning Connection via My Missouri State. You’ll earn professional development credit.

You can also attend a pre-conference session on April 24 for $150.

April 27: Just for students

Students lead the way on April 27. The MoState Student Summit is a student-only conference and part of the Collaborative Diversity Conference.

Workshops for MSU students, led by other MSU students.

Key details

  • What: Collaborative Diversity Conference
  • When: April 24-26, 2019; Student summit April 27
  • Where: Plaster Student Union, Missouri State University.
  • Who: Diversity experts, including plenary speaker Irshad Manji. Review the conference schedule for a full list of speakers and sessions.
  • Tickets:
    • Free admission for MSU employees; register through My Learning Connection to receive professional development credit
    • Standard registration: $250, or $200 if you register by April 8
    • Pre-conference: $150
  • Sponsors
    • Bass Pro Shops
    • Central Bank of the Ozarks
    • City of Springfield
    • College of Business, Missouri State University
    • Commerce Bank
    • Community Foundation of the Ozarks
    • Community Partnership of the Ozarks
    • CoxHealth
    • International Institute Business Solutions Center
    • John Deere Reman
    • Mayor’s Commission on Human Rights and Community Relations
    • Med-Pay, Inc.
    • Networking and Telecommunications, Missouri State University

Share your story

If you attend the Collaborative Diversity Conference, we want to hear about your experience!

Join the online conversation during the event. Post about it on Facebook, Twitter or Instagram and tag your posts with the official hashtag: #Diversity19.

Make your post social media savvy

  • Tag your post with the official Collaborative Diversity Conference hashtag: #Diversity19
  • Whenever possible, tag Missouri State University or @missouristate; Division for Diversity and Inclusion or @DiversityMSU
  • If applicable, tag the post with the Springfield, Mo., hashtag: #SGF
  • If you would like to provide a link for more information on the event, please link to: Collaborative Diversity Conference
  • Nothing beats a first-hand perspective! If you attend the Collaborative Diversity Conference, consider sharing a photo from or quote about your experience

Photos

Speaker at Collaborative Diversity Conference.
Guest speaker at Collaborative Diversity Conference.
Guest speaker at Collaborative Diversity Conference
Guest speaker at Collaborative Diversity Conference.
Presenter speaking at Collaborative Diversity Conference
Person speaking on stage during Collaborative Diversity Conference
Attendee speaking at Collaborative Diversity Conference.
Guests sitting at table at Collaborative Diversity Conference.

Sample social media posts

Sample tweets

  • The Collaborative Diversity Conference is April 25-27. Plan your events: https://bit.ly/2GcDdiw #Diversity19
  • How to be a #CitizenBear: Attend the Collaborative Diversity Conference. Registration: https://bit.ly/2HUb9wE #Diversity19
  • The Collaborative Diversity Conference welcomes Professor Irshad Manji on April 26. https://bit.ly/2pHhSDs #Diversity19

Review our steps for turning a link into a tweet.

Sample Facebook posts

Example 1

Plenary speaker Irshad Manji

URL: About the plenary speaker

Text: Professor Irshad Manji is an author, educator and advocate for the rights of women and minorities. She’s the founder of the award-winning Moral Courage Project, based at the University of Southern California.

Example 2

Woman speaking at 2018 Collaborative Diversity Conference.

URL: Division for Diversity and Inclusion Facebook event

Text: Act with moral courage and empower yourself at the Collaborative Diversity Conference.

Filed Under: News, Social media kit Tagged With: collaborative diversity conference, diversity19, Social Media Kit

Social Media Kit: Spring 2018 Public Affairs Conference

March 27, 2018 by Web Strategy and Development

Students at the public affairs conference

The Spring 2018 Public Affairs Conference theme is Sustainability in Practice: Consensus and Consequences. The conference will help all of us explore best practices for a sustainable future.

Key details

  • What: Public Affairs Conference
  • When: April 10-12, 2018
  • Where: Plaster Student Union and Juanita K. Hammons Hall for the Performing Arts at Missouri State
  • Who: Plenary speakers, guest artists and presenters
  • No tickets required
  • All events are free and open to the public

Share your story

Help us discuss the Public Affairs Conference by sharing it on social media. Posts with the #CitizenBear hashtag will be pulled to the #CitizenBear Tagboard.

Make your post social media savvy

  • Tag your posts with the official Public Affairs Conference hashtag, #CitizenBear
  • Follow Missouri State University on Facebook or @missouristate on Twitter
  • Tag your posts with the Springfield, Missouri hashtag: #SGF
  • When you post to Facebook and Twitter, boost your status update by sharing it with a photo or video
  • Nothing beats a first-hand perspective. Share a photo from or quote about your experience

Visual Assets

Video

Live video

The university will live stream four conference events on YouTube.

Watch Ron Ireland plenary

Watch Brady Deaton plenary

Watch Majora Carter plenary

Watch Vivian Carter plenary

Facebook images

These images are cropped and ready to be your Facebook cover photo.

Students at a conference event for Facebook Students at a voter registration table for Facebook Students walking by colorful international flags for Facebook The Bronze Bear statue with international flags for Facebook

Twitter images

These images are cropped and ready to be your Twitter cover photo.

Students at a conference event for Twitter Students at a voter registration table for Twitter Students walking by colorful international flags for Twitter The Bronze Bear statue with international flags for Twitter

Instagram

Share these images on your Instagram account to share the Public Affairs Conference.

Students at a voter registration table for Instagram Students at a conference event for Instagram The Bronze Bear statue with international flags for Instagram Students walking by colorful international flags for Instagram

Sample social media posts

Sample tweets

  • Join the @MissouriState community for its Public Affairs Conference April 10-12. http://bit.ly/1HFHLnl #CitizenBear #SGF
  • What does it mean to live in a sustainable world? http://bit.ly/2mOlgNe #CitizenBear #SGF
  • These events at @MissouriState will help you become a more informed citizen. http://bit.ly/1BM0PvB #CitizenBear #SGF

Sample Facebook posts

Pair either of these suggestions with a photo from the Facebook section.

  • I’m a #CitizenBear at the Missouri State University Public Affairs Conference April 10-12. It’s free, and all are welcome. Check out the lineup of speakers: http://bit.ly/1HFHLnl #CitizenBear
  • Explore how to be an ethical citizen at the Missouri State University Public Affairs Conference. Discover this list of great presenters at the conference: http://bit.ly/1HFHLnl #CitizenBear

Filed Under: Social media, Social media kit, web strategy and development Tagged With: content, facebook, new media, Public Affairs, Social Media, Social Media Kit, Twitter, Web, web and new media, YouTube

Social Media Kit: Fall 2017 #BearGrads

November 28, 2017 by Web Strategy and Development

Graduates walk out of JQH Arena

Missouri State University’s fall 2017 commencement ceremonies will take place at 10 a.m. and 1:30 p.m. Friday, Dec. 15, 2017 at JQH Arena.

Share your story

Help us celebrate #BearGrads by sharing your experience on social media. If you are graduating or attending graduation to celebrate with someone, we want to hear about it. You may even see yourself featured on Missouri State’s social media channels.

We encourage you to join the conversation before and during commencement by posting about it on Facebook, Twitter and Instagram and tagging your posts with the official hashtag: #BearGrads.

Make your posts social media savvy

  • Tag your posts with the official commencement hashtag: #BearGrads
  • Share your experience with us by tagging Missouri State University or @missouristate
  • Tag your posts with the Springfield, Missouri hashtag: #SGF
  • If you would like to provide a link for more information on the event, please link to http://www.missouristate.edu/commencement/fall-2017-commencement.htm
  • When you post to Facebook, boost your status update by sharing with a photo or video.
  • Nothing beats a first-hand perspective. If you attend commencement, share photos from or quotes about your experience.
  • Follow the #BearGrads conversation on Tagboard

Visual assets

Live video

Snapchat

Look for our #BearGrads geofilter on Snapchat Dec. 15 in Hammons Student Center and JQH Arena.

Commencement Snapchat geofilter example

Facebook timeline photos

Spring commencement Facebook photo Spring commencement Facebook photo Spring commencement Facebook photo Spring commencement Facebook photo

Twitter timeline photos

Spring commencement Twitter photoSpring commencement Twitter photo Spring commencement Twitter photo Spring commencement Twitter photo

Instagram photo

Spring commencement Instagram photo

GIFs

Download and share GIFs from Missouri State’s GIPHY channel.

Digital wallpapers

Add #BearGrads digital wallpaper to your desktop or phone screen.

Sample social media posts

  • Congratulations to our #BearGrads! We’re proud of you!
  • Can’t make it to commencement? Watch the ceremonies live online at YouTube #BearGrads
  • #BearGrads has a new member, and it’s my (son, daughter, friend, etc.) (@TagThePerson).
  • What’s your favorite college memory? Share using #BearGrads.
  • Graduating on Friday? Share your photos from the day using #BearGrads.
  • Explore what our #BearGrads have to say about commencement day: http://bit.ly/1Hlgn1C. Join the conversation with #BearGrads

Filed Under: Social media, Social media kit, web strategy and development Tagged With: BearGrads, commencement, Social Media, Social Media Kit, Web, web and new media

Social Media Kit: Homecoming 2017 – Welcome Home

October 11, 2017 by Web Strategy and Development

Bear Fest Village Facebook image

Missouri State University alumni, students, faculty, staff and friends are invited to celebrate MSU and all things maroon and white at Homecoming 2017. We’ve created a social media kit to help you share the event with your family and friends.

Key details

  • What: Homecoming 2017 – Welcome Home
  • When: Oct. 27-28, 2017
  • Where: Across campus and in downtown Springfield
  • Who: Missouri State University alumni, students, faculty, staff and community members
  • Sponsors: The Alumni Association and Student Homecoming Committee

Main events:

  • Rockstar: Oct. 24, 7 p.m. in Hammons Student Center
  • Yell Like Hell: Oct. 26, 6 p.m. in Hammons Student Center
  • Welcome Home Party: Oct. 27, 5-8 p.m. outside The Davis-Harrington Welcome Center
  • Bears on the Square: Oct. 27-28 in downtown Springfield
  • Rent: Oct. 27-28, in Hammons Hall – Tickets
  • Breakfast with Boomer: Oct. 28, 10 a.m. in Meyer Library
  • Homecoming Parade: Oct. 28, 9 a.m. on John Q. Hammons Parkway
  • BearFest Village: Oct. 28, 11 a.m. – 2 p.m. at BearFest Village
  • Missouri State Bears vs. Indiana State Sycamores: Oct. 28, 2 p.m. at Plaster Stadium – Tickets
  • Maroon and White Scrimmage: Oct. 28, 10 a.m. – noon in JQH Arena
  • Access all homecoming weekend activities

Share your story

Help us spread the word about Homecoming to the Missouri State and local communities by sharing it on social media.

We encourage you to join the online conversation by posting on Facebook, Twitter or Instagram and tagging your posts with the official hashtag: #BearsHomecoming

Homecoming related social media content posted with #BearsHomecoming will be aggregated and featured through Tagboard. To be featured, users need to:

  • Post to a public account on Facebook, Twitter, Instagram, Google+, or Flickr
  • Include the hashtag #BearsHomecoming

Make your post social media savvy

Tagging tips

  • Tag the post with the official Homecoming hashtag: #BearsHomecoming
  • Whenever applicable, tag: Missouri State University or @MissouriState, MarooNation or @MarooNation, @MOStateHC2017, Missouri State Bears or @MOStateFootball
  • And any other university account like @MSUPrideBands
  • If applicable, tag the post with the Bears athletics hashtag: #MSUBears
  • If applicable, tag the post with the Springfield, Missouri, hashtag: #SGF
  • If you would like to provide a link for more information on the event, please link to: Homecoming

Other tips:

  • When you post to Facebook, boost your status update by sharing it with a photo. Nothing beats a first-hand perspective!
  • If you attend a Homecoming event, consider sharing a photo from or quote about your experience.
  • You can update your profile and cover photos with the Homecoming logo.

Visual assets

Facebook timeline photos

grilling in bearfest village
students at bearfest village
cheerleaders at bearfest village
Students and families gather on the lawn for festivities and tailgating before the 2016 homecoming game.
Bearfest Village prior to the homecoming game
2016 Football Homecoming game
Football's homecoming game
2016 Football Homecoming game image of students
Parade down JQH Parkway
Homecoming court in parade
Community parade members
Alumni at welcome home party
alumni at welcome home party

Twitter timeline photos

grilling at bearfest village
Bearfest Village prior to the homecoming game
alumni with boomer
alumni and family at breakfast with boomer
2016 Football Homecoming game
two football players touching helmets
students at plaster stadium
baton twirler in parade
Band during parade
homecoming court during parade
alumni at welcome home party
alumni at welcome home party

Instagram

homecoming court in parade
baton twirler in parade
football player on field
family with boomer
family with boomer
alumni at breakfast with boomer
students in bearfest village
fans in bearfest village
students in bearfest village
students in bearfest village

Twitter profile photos

homecoming facebook profile pics
homecoming facebook profile pictures

Facebook profile/cover photos

homecoming facebook profile pics
homecoming facebook profile pictures
homecoming facebook headers
facebook homecoming cover photos

 

Sample social media posts

Sample tweets

  • Join @MarooNation and @MoStateHC2017 in this year’s theme: Every Bear, Everywhere #BearsHomecoming #SGF
  • The Welcome Home Party is THE place to start your maroon and white weekend with fellow alumni: http://bit.ly/BearsParty
  • Celebrate #BearsHomecoming and enjoy specials at participating #downtownsgf businesses with Bears on the Square: http://bit.ly/BearsOTS  #SGF
  • Five hundred twenty five thousand six hundred minutes… http://bit.ly/BearsRent #BearsHomecoming  Oct. 27-28 at @HammonsHall.
  • Join us for breakfast w/ @MSU_Boomer and take home a picture with the best mascot in the MVC #BearsHomecoming: http://bit.ly/BfastBoomer
  • Let’s cover JQH Parkway in maroon and white during #BearsHomecoming Parade Oct. 28 at 9 a.m. #SGF: http://bit.ly/BHPArade
  • Tailgate w/ #MSUBears fans and prepare to cheer on @MOStateFootball in @BearfestVillage at 11 a.m. #BearsHomecoming: http://bit.ly/BFV1llage
  • Bring the kids to @BearfestVillage and check out the Family Zone north of McDonald Arena #BearsHomecoming: http://bit.ly/BFV1llage
  • Cheer @MOStateFootball on against the Sycamores Oct. 28 at 2 p.m. in Plaster Stadium. Tix: http://bit.ly/BHFootball #BearsHomecoming #MSUBears

Review our steps for turning a link into a tweet.

Facebook event

Homecoming 2017 has an associated Facebook event; please link to the Facebook event page when appropriate. And don’t forget to join and share on your pages.

Sample Facebook posts

Sharing about Homecoming on Facebook allows for some additional customization. The sample posts provide content recommendations based on our best practice tips for optimizing link sharing on Facebook.

Example 1
  • Headline: Celebrate with Every Bear, Everywhere at #BearsHomecoming!
  • URL: https://www.facebook.com/events/496655433874286/
Example 2
  • Headline: Enjoy a family-fun morning including breakfast, a meet and greet with Boomer and get your own family portrait with him on Oct. 28 ‪#‎BearsHomecoming
  • URL: http://bit.ly/1Pa3XfP
Example 3
  • Headline: Find an event for every Bear in your life at #BearsHomecoming Oct. 27-28.
  • URL: http://bit.ly/BearsHCevents
Example 4
  • Headline: Get out your BearWear and enjoy antoher #BearsHomecoming weekend Oct. 27-28.
  • URL: http://alumni.missouristate.edu/homecoming/

Filed Under: Social media, Social media kit, web strategy and development Tagged With: alumni, BearsHomecoming, homecoming, Social Media, Social Media Kit, web and new media

Social Media Kit: Public Affairs Week 2017

August 22, 2017 by Amanda Isaacs

Avenue of flags

Public Affairs Week is an annual, week-long event that is designed for students and consists of a series of presentations and special events that relate to the year’s public affairs theme – Sustainability in Practice: Consensus and Consequences.

Key details

  • What: Public Affairs Week
  • When: September 9-15, 2017
  • Where: Various locations on campus
  • Who: Various presenters including featured speaker Dr. Eboo Patel
  • Free and open to the public

Share your story

Help us discuss Public Affairs Week with the Missouri State and local communities by sharing it on social media. If you attend the event, we want to hear about your experience, so we encourage you to join the online conversation during the week. In addition to posting about it on Facebook or Twitter, tag your posts with the official hashtag: #CitizenBear. Posts with the #CitizenBear hashtag will be pulled to the #CitizenBear Tagboard.

Make your post social media savvy

  • Tag your posts with the official Public Affairs Week hashtag, #CitizenBear
  • Provide a link for more information on the event at http://publicaffairs.missouristate.edu/paw/
  • Tag your posts with the Springfield, Missouri hashtag: #SGF
  • When you post to Facebook and Twitter, boost your status update by including a photo or video.
  • Tag Missouri State University on Facebook or @missouristate or @MoStatePA on Twitter
  • Nothing beats a first-hand perspective. If you attend Public Affairs Week, share a memorable photo from or quote about your experience.

Visual assets

Video

Facebook Cover Photos

Facebook cover photo students register to vote Facebook cover photo bear statue

Twitter Cover Photos

Twitter cover photo students in PSU Theater Twitter cover photo flags

GIFs

Choose from various Missouri State GIFs on GIPHY to add to your posts.

We also have how-to instructions about GIPHY to make it easier to understand how to use them.

Sample social media posts

The tweets listed below provide shortened links that direct to pages appropriate for each individual post. They are intended to be paired with any of the images above. Facebook posts allow for more flexibility in length.

  • Become a #CitizenBear at the @MoStatePA Week. http://bit.ly/1Ul6Kaf
  • Learn how to get involved in the #SGF community at the @MoStatePA Week Civic Engagement Fair. http://bit.ly/2c600d9 #CitizenBear
  • Learn how you can help solve hunger at the @MoStatePA Week Hunger Banquet. http://bit.ly/2bTxj4F #CitizenBear
  • If you haven’t registered to vote, you can during @MoStatePA Week. http://bit.ly/1Ul7xbe #CitizenBear
  • As part of @MoStatePA Week, join the engaging and social MSU Talks session. http://bit.ly/2bzALmP #CitizenBear
  • Make sure you’re following @EbooPatel, this year’s featured speaker for @MoStatePA Week. http://bit.ly/2uGCIaM #CitizenBear 
  • Be sure to stop by the PSU Theater on Monday at 7:30 p.m. to listen to this year’s @MoStatePA Week featured speaker @EbooPatel. #CitizenBear

Filed Under: Social media, Social media kit, web strategy and development Tagged With: Public Affairs, public affairs week, Social Media, Social Media Kit, web and new media

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