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Web Strategy and Development News

Public Affairs Convocation in review

2014-11-14 by Lucie Amberg

Recap of the Public Affairs Convocation featuring Eric Greitens, including analytics data and samples from the social media conversation

Filed Under: Social media Tagged With: digital marketing, event coverage, promotion, Public Affairs, Social Media, web strategy and development

How to become Missouri State homepage famous

2013-10-21 by

In this post I would like to do a quick review of how the media hub and activity stream on the Missouri State homepage function, as well as some general rules and suggestions for getting your content to appear on the homepage.

Filed Under: Uncategorized Tagged With: calendar, content, homepage, media hub, promo buttons, promotion, Social Media, stream, web strategy and development

Facebook updates policies regarding promotions

2013-09-09 by

Facebook recently updated their Pages Terms and is now making it easier for page administrators to hold contests and promotions directly on the timeline of their Facebook page.

Filed Under: Social media Tagged With: contest, facebook, policy, promotion, Social Media, update

Marketing for Public Affairs Conference

2012-05-15 by

The Public Affairs Conference is a major event each year on campus, and our office has always put considerable effort into creating the conference website and promotion before and after the conference takes place. This year we went one step further and also added a new mobile app to the mix. I would like to […]

Filed Under: Social media Tagged With: facebook, iTunes U, marketing, media, promotion, Public Affairs, public affairs conference, Social Media, Twitter, web strategy and development, YouTube

How to measure success with Google Analytics campaigns

2012-04-20 by

Google Analytics provides a vast array of statistics to help you understand visitor characteristics, behavior and more. It can also assist in measuring, evaluating and planning online promotions or public relations plans.

Filed Under: Uncategorized Tagged With: google analytics, promotion, Web, web strategy and development

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