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Web Strategy and Development News

Update the COVID-19 messaging on your website

2021-06-01 by Kai Raymer

Many campus COVID policies are set to expire.

Filed Under: Web Press Tagged With: Accessibility, content, COVID, Web Press

The latest on academic website redesigns

2021-03-09 by Kai Raymer

Our recent redesigns have prioritized a new design style, SEO-friendly text, analytics and more.

Filed Under: News, Redesign Tagged With: academic websites, content, MCHHS, redesigns, template

Recap: Making Your Statement in a Digital World

2019-02-25 by Kai Raymer

Web strategy and development staff members Kai Raymer and Erika Brame delivered a half-day training session Feb. 8 on digital marketing. Whether you attended or couldn’t make it this time, here’s a recap and a chance to download slides and view video from Making Your Statement in a Digital World. Key takeaways Readability Readability: The […]

Filed Under: News, Redesign, Social media, Training Tagged With: Accessibility, brand, content, marketing, Social Media, Training

Improve your digital content strategies

2019-01-14 by Kai Raymer

Attend this free, half-day training session on Feb. 8.

Filed Under: News, Social media, Training Tagged With: brand, content, Social Media, Training

3 simple tips for improving your headlines

2018-09-18 by Kai Raymer

Strong headlines are vital. They’re the billboards for your content. Consider the classic 80-20 rule. For every 10 people who find your headline, eight will read the headline but only two will read the content. Strong headlines entice your audience to keep reading. You write headlines for many things: websites, articles and blogs, emails, social […]

Filed Under: Social media, Technical, WordPress blogs Tagged With: content, headlines, web strategy and development, writing

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