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Web Strategy and Development News

3 simple tips for improving your headlines

2018-09-18 by Kai Raymer

Strong headlines are vital. They’re the billboards for your content. Consider the classic 80-20 rule. For every 10 people who find your headline, eight will read the headline but only two will read the content. Strong headlines entice your audience to keep reading. You write headlines for many things: websites, articles and blogs, emails, social […]

Filed Under: Social media, Technical, WordPress blogs Tagged With: content, headlines, web strategy and development, writing

3 tools to improve your writing

2018-03-02 by Kai Raymer

How do you give your writing power and meaning? With readability. Your writing carries more impact if more people can understand it. Using Microsoft Word’s spelling and grammar checker isn’t enough. These online tools can improve the readability of your writing. Hemingway App This app was a hit at our recent digital training session. Count […]

Filed Under: Training, WordPress blogs Tagged With: content, readability, Training, web strategy and development, writing

Maximize the potential of websites, blogs and social media

2015-09-24 by Lucie Amberg

A free, interactive writing workshop on Oct. 26 will provide tips for making online communications more effective and efficient.

Filed Under: Social media, Training, WordPress blogs Tagged With: blog, Blogs, content, mobile, mobile friendly, new media, Social Media, Training, web strategy and development, website, writing

Highlights from Confab Central Conference

2015-06-18 by

In May 2015, Lucie Amberg, Nicki Donnelson and Courtney Wendel-Stevenson traveled to the Confab Central conference in Minneapolis, Minnesota. The conference focused on content strategy, writing for the web, web design and technology. Keynote speakers included Jonathon Colman from Facebook, bestselling author Anne Lamott and Gerry McGovern from Customer Carewords. You may view presentation slides […]

Filed Under: Uncategorized Tagged With: conference, Social Media, web strategy and development, websites, writing

Maximize the potential of websites, blogs and social media

2014-10-08 by Lucie Amberg

A free, interactive writing workshop on Oct. 28 will provide tips for making online communications more effective and efficient.

Filed Under: Social media, Training, WordPress blogs Tagged With: blog, Blogs, content, new media, Social Media, Training, web strategy and development, writing

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