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You are here: Home / Archives for Bears Business Brief

Bears Business Brief: Addressing the cybersecurity talent gap

June 13, 2017 by College of Business

Josh Davis

By: Josh Davis Compounding the issue is that as the shortage of cybersecurity talent grows, so do the frequency and the variety of attacks worldwide. Attacks can range widely in technical sophistication — from zero-day vulnerabilities in vendor-provided software to phishing emails that trick unsuspecting users into handing over logins and/or other sensitive information. … [Read more...] about Bears Business Brief: Addressing the cybersecurity talent gap

Filed Under: Headlines Tagged With: Bears Business Brief, College of Business, Cybersecurity, Josh Davis

Bears Business Brief: A business case for passionate customer focus

June 8, 2017 by College of Business

Brad Thomas

Great product? Check. Pricing strategy? Check. Expense control? Check. Understanding of codes, laws and regulations? Check. Guaranteed success? Maybe not!!! Even with the best of plans and resources, business success is tough unless the organization has a plan, backed by a sincere desire, to build real and lasting relationships with the customer. Throughout the Ozarks, such … [Read more...] about Bears Business Brief: A business case for passionate customer focus

Filed Under: Headlines Tagged With: Bears Business Brief, Brad Thomas, College of Business

Bears Business Brief: Sponsorships get marketing off the bench and into the game

May 30, 2017 by College of Business

Ben Goss

By: Ben Goss Finding effective, efficient ways to reach consumers can seem difficult, particularly for smaller businesses, but one outstanding marketing option seldom considered is sponsorship of entertainment and sport properties. How do they work? Brands achieve successful cooperative relationships with entertainment and sport properties because each has what the other … [Read more...] about Bears Business Brief: Sponsorships get marketing off the bench and into the game

Filed Under: Faculty News Tagged With: Bears Business Brief, Ben Goss, College of Business

Bears Business Brief: Great leaders know that culture is more than values

April 4, 2017 by College of Business

Jon Baker

By: Jon Baker Warren Buffett says a leader’s ability to focus on the right things is possibly the most important key to success in business. Two indicators tell us how a business is doing: lagging and leading indicators. Lagging indicators are metrics like profit and customer satisfaction scores. Leading indicators are what you can control upstream and might include … [Read more...] about Bears Business Brief: Great leaders know that culture is more than values

Filed Under: Headlines Tagged With: Bears Business Brief, College of Business, Jon Baker

Bears Business Brief: Approaching your job interview with confidence

March 21, 2017 by College of Business

Vicki Hicks

Preparing for the interview You got the call; you scored a job interview. Now to prepare. Many times, preparing for an interview takes more time than the interview itself, but it is worth it. A job interview is the first step to a lifetime of work, so plan accordingly. Here are some tips to help you prepare for your next interview: Do your research At the very minimum, … [Read more...] about Bears Business Brief: Approaching your job interview with confidence

Filed Under: Headlines Tagged With: Bears Business Brief, College of Business, Vickie Hicks

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