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"Think Bigger and Bolder"

Ad Team seeks another victory

February 11, 2021 by College of Business

Group of students sitting on steps in front of academic building.

The Missouri State University Advertising Team will compete with 25 universities to develop a campaign addressing targeted violence and domestic terrorism for the Department of Homeland Security (DHS) and the Office of Targeted Violence and Terrorism Prevention.  About the competition  Targeted violence refers to any incident of violence that implicates homeland … [Read more...] about Ad Team seeks another victory

Filed Under: Ad Team

Ad Team project goes beyond the classroom

January 19, 2021 by Kristina Khodai

K.E.Y. logo with cartoon secret agents.

The campaign started Jan. 1 and runs through Jan. 30. The funds will support social and emotional development of Missouri elementary students.  What does K.E.Y. do?  K.E.Y. is an experiential learning program with the goal of empowering students in grades 3 and 4 with an increased emotional intelligence and self-concept.  This is accomplished through secret agent themed … [Read more...] about Ad Team project goes beyond the classroom

Filed Under: Ad Team Tagged With: Ad Team, K.E.Y., Lauren Kerr, Morgan George, Samantha Francka

Ad Team competes virtually and wins national competition 

July 7, 2020 by Kristina Khodai

Screenshot of students in a video conference.

The Missouri State University Ad Team took first place in the McCain Institute’s Peer-to-Peer Protective campaign in a virtual competition June 23.  Teams originally planned to present their campaigns in person, but concerns surrounding COVID-19 changed the competition circumstances.  Instead, MSU was one of three universities to participate in a virtual presentation via … [Read more...] about Ad Team competes virtually and wins national competition 

Filed Under: Ad Team, Featured, Student Success Tagged With: marketing, Samantha Francka

Champions Again: MSU’s Ad Team wins fifth consecutive national advertising competition

June 15, 2017 by Mary Grace Phillips

Group Photo

For the fifth year in a row, Missouri State University’s Ad Team proved unbeatable in a national advertising competition sponsored by EdVenture Partners. The team of 17 students, led by Dr. Melissa Burnett, professor of marketing, competed against 15 other teams in the American Fuel and Petrochemical Manufactures (AFPM) Recruitment Challenge, Spring 2017. They got to the … [Read more...] about Champions Again: MSU’s Ad Team wins fifth consecutive national advertising competition

Filed Under: Ad Team, College of Business, Featured, Marketing, Student Success Tagged With: Ad Team, Melissa Burnett

Ad Team wins national advertising competition 4 years in a row

June 30, 2016 by Mary Grace Phillips

Ad Team Group Photo

The Missouri State University Ad Team took first place in the P2P: Building Community Trust competition on June 29, 2016 in Baltimore, Maryland.  This is the fourth consecutive win for the Missouri State Ad Team in a national or international competition sponsored by EdVenture Partners and is one of seven national advertising and branding competitions the team has won in the … [Read more...] about Ad Team wins national advertising competition 4 years in a row

Filed Under: Ad Team, College of Business, Marketing Tagged With: Ad Team, Melissa Burnett

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