Artificial intelligence has impacted all industries in different ways, and marketing is no exception. The adoption of AI in marketing is accelerating, bringing profound changes in how businesses target and engage with consumers, and predict their behaviors. “AI is fundamentally reshaping marketing, offering more efficient, personalized and data-driven approaches to … [Read more...] about How AI is transforming marketing
From a young age, Missouri State University alumna Kechena Heard dreamed of becoming a fashion designer. Through hard work and determination, she has made that dream a reality since graduating with a bachelor's degree in fashion design and textile science in 2013. For the past decade, the proud Haitian American fashion designer has been making waves in the world of bespoke … [Read more...] about Making a statement in fashion
The Beta Alpha Psi (BAP), Theta Pi Chapter at Missouri State University has racked up a new achievement. Under the guidance of Kyle Goodin, faculty advisor and accounting instructor, the chapter was one of only 10 BAP chapters to win an award in the recent 2024 KPMG Platinum Challenge Competition. The prize was $3,000 per chapter. Showing off multimedia skills As … [Read more...] about Beta Alpha Psi shines with prestigious recognition
Hello #bizbear! The 2024 College of Business Career Fairs are only 1 week away! There are currently 195+ employers registered to attend. Mark your calendars! College of Business Career Fair September 10, 2024 10 am – 2 pm Springfield Expo Center All students who plan to attend must complete the required Prepare for the Fair Workshop in Brightspace See … [Read more...] about Career Fair Countdown – One Week Away!
For Megan Harrison, a senior merchandising and fashion design major at Missouri State University, this summer has been one to remember. Thanks to a summer 2024 ISA Scholarship, she was granted an opportunity of a lifetime to complete an internship in fashion accessory design at the Florence University of the Arts in Italy. Venturing into haute couture Harrison chose … [Read more...] about Aspiring designer enjoys international fashion experience