Join us in congratulating assistant professor of marketing Dr. Jamie Grigsby on her feature story in the 2024 issue of Mind’s Eye magazine.    She researches how and why consumers experience narrative transportation (being completely absorbed in a story) through single-image ads depicting movement. Congratulations Dr. Grigsby The full story is now available online. … [Read more...] about Dr. Jamie Grigsby featured in the latest edition of Mind’s Eye