This month, the Department of Marketing spotlights Kate Lagis—a senior studying Advertising and Promotional Marketing at Missouri State! Kate is originally from Raymore, MO, and over the summer, she had an internship with Associated Wholesale Grocers (AWG) in Kansas City, KS where she was the AWG Brands Marketing Intern. In this position, she worked with the private label … [Read more...] about Student Spotlight—Kate Lagis
Dr. Wesley Friske has recently been published in high quality research publications, including his recent work in Journal of the Academy of Marketing Science (JAMS). Dr. Wesley Friske's recent research speaks on sustainability reports and greenwashing in marketing. According to Dr. Friske, "Sustainability reports are popular marketing communications tools, but given the … [Read more...] about Congratulating Marketing Department Associate Professor, Dr. Wesley Friske, on Recent Research Publications
The French's facility makes French's Mustard, Frank's Red Hot brand hot sauce, and the French's brand French-fried onions as seen in green bean casseroles on Thanksgiving tables across the country. David Hammons, Senior Instructor in Marketing Department, and his students in MKT 460 - Supply Chain Strategy, toured the French's production facility and distribution … [Read more...] about Marketing Students Tour French’s Factory—Makers of French’s Mustard and Frank’s Red Hot Sauce
Dr. Jackson Li, has made several research accomplishments in high quality academic journals. For example, he has recently been publishing in Production and Operations Management (ABDC [Australian Business Deans] Ranking: A*), Decision Sciences (ABDC Ranking: A*), and International Journal of Production Economics (ABDC Ranking: A) among others. Dr. Jackson Li's overall research … [Read more...] about Congratulating Marketing Department Assistant Professor, Dr. Jackson Li, on Recent Research Publications
This week’s Student Spotlight features an exceptional graduate student, Valentina Hurtado Uribe! Valentina is in the process of completing her MS degree while working as a Graduate Assistant in the Marketing Department at Missouri State University. Valentina Hurtado Uribe is a graduate student getting her Master's in Project Management and Graduate Certificate in Data … [Read more...] about Student Spotlight—Valentina Hurtado Uribe