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College of Business News

"Think Bigger and Bolder"

Bears Business Brief: Marketing principles to help your event achieve staying power

October 26, 2015 by Mary Grace Phillips

By: Ronald Clark  One of the great joys of living in the Ozarks is the sheer number and variety of local events that happen every weekend. On any weekend you are bound to find seasonal celebrations, musical festivals, social gatherings, art festivals, community events, food festivals, participative sports, cultural festivals, car shows and more. Many of the events recur … [Read more...] about Bears Business Brief: Marketing principles to help your event achieve staying power

Filed Under: Bears Business Brief, College of Business Tagged With: Ronald CLark

Faculty and Staff Spotlight-BearBiz August 2015

August 24, 2015 by Melissa Price

Faculty members continue to push the bounds of exceptional classroom experiences and research. Research and Awards Nancy Allen, senior instructor in Finance and General Business, was honored in St. Louis at the Women’s Justice Awards Banquet. She received the Missouri Women’s Justice Award in the Legal Scholar category, which recognizes women who demonstrate leadership, … [Read more...] about Faculty and Staff Spotlight-BearBiz August 2015

Filed Under: BearBiz Newsletter, College of Business, Faculty and Staff Spotlight Tagged With: Amir Behzadan, Andrew Albritton, Carol Miller, Cathy Starr, Christina Simmers, Christopher Ellis, Jacob A. Nelson, Jenifer Roberts, Jo Lynne Stalnaker, Karen Eisman, Lawrence (Zhiquo) Yang, Mary Grace Phillips, Mohammed H. Mehany, Nancy Allen, Nebil Buyurgan, R. Stephen Parker, Radhika Kaula, Rick Brattin, Ronald CLark, Ronald Coulter, S. Brahnam, Sandra Bailey, Tabby Henderson, Wesley Friske

Bears Business Brief-Marketing From the Inside Out

July 16, 2015 by Melissa Price

head shot of Ronald

By Ronald Clark, Ph.D.  One of the truly exciting things about living in the Ozarks is discovering local businesses. Don't misunderstand, I welcome corporations that want to invest in Springfield's growing economy. Indeed, I think we have room in the Ozarks for both. However, I admit to making a special effort to support local businesses when I can. Let's face it, a small … [Read more...] about Bears Business Brief-Marketing From the Inside Out

Filed Under: Bears Business Brief, College of Business, Marketing Tagged With: Ronald CLark

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