Missouri State University

Skip to content Skip to navigation
a b c d e f g h i j k l m n o p q r s t u v w x y z

Alumni News

A blog for Missouri State University alumni.

  • Alumni Association
  • Resources
  • Update Info
  • Volunteer
  • Homecoming
  • Contact Us
You are here: Home / Archives for Marketing

How AI is transforming marketing

October 3, 2024 by

 Artificial intelligence has impacted all industries in different ways, and marketing is no exception.  The adoption of AI in marketing is accelerating, bringing profound changes in how businesses target and engage with consumers, and predict their behaviors.   “AI is fundamentally reshaping marketing, offering more efficient, personalized and data-driven approaches to customer engagement,” said Dr. Ismet […]

Filed Under: Faculty News Tagged With: College of Business, Discovery, faculty, Faculty and Staff Page, Ismet Anitsal, Marketing

Understanding social media addiction

August 27, 2024 by

Marketing expert discusses how to identify and combat social media addiction.

Filed Under: Faculty News Tagged With: College of Business, faculty, Faculty and Staff Page, Headlines, Marketing, missouri state journal, Rebecca Rast

MSU’s Ad Team finishes second in prestigious national competition

July 25, 2024 by admin

College of Business students shine at Invent2Prevent finals.

Filed Under: Student Highlights Tagged With: ad team, Awards, College of Business, Marketing, Students

The high cost of sustainable products

March 26, 2024 by

You’ve probably noticed products with eco-friendly or sustainable claims lining the shelves of your favorite retailer. Buzz words like green, cruelty free, plant based and bio-based are often plastered across labels of cleaning products. Well-intending consumers may reach for these products in hopes of making a change for the better. This marketing is referred to as […]

Filed Under: Faculty News Tagged With: Dr. Wesley Friske, Faculty and Staff Page, Marketing, missouri state journal

Christmas with a cause: A Missouri State professor talks social enterprises during the holidays

December 12, 2023 by

Dr. Josh Coleman is a marketing expert with extensive research in the cause-based business model.

Filed Under: Faculty News Tagged With: College of Business, Discovery, Faculty and Staff Page, Josh Coleman, Marketing, missouri state journal

Next Page »

Categories

  • Alumni Spotlight
  • Athletics
  • Events
  • Faculty News
  • Feature
  • Features
  • Headlines
  • News
  • Onward Upward
  • Student Highlights
  • Uncategorized

Archives

Connect with Alumni Association

  • Facebook
  • Twitter
  • LinkedIn

Make your Missouri statementMake your Missouri statement
  • Last Modified: December 12, 2023
  • Accessibility
  • Disclaimer
  • Disclosures
  • Equal Opportunity Employer and Institution
  • © 2025 Board of Governors, Missouri State University
  • Contact Information
  • Healthcare MRFs