In 2024, Dr. Friske published six peer-reviewed articles in academic journals. According to the latest Australian Business Deans Council Journal Quality List rankings, one article appears in an ‘A*’ journal, four appear in ‘A’ journals, and one appears in a ‘C’ journal. Dr. Friske’s recent work focuses on two distinct topics: (a) innovation strategies (e.g., customer … [Read more...] about Marketing Department Associate Professor Dr. Wes Friske published six articles last year and became Editor of the Journal of Research in Marketing and Entrepreneurship
Company Name: MobileBrochure Company Website: www.mobilebrochure.com Company Information: MobileBrochure specializes in brochure distribution and digital travel resources, connecting travelers with trusted information and hidden gems in some of the most popular destinations across the country. Our mission is to serve as a “One-Stop-Shop” that inspires and enhances travel … [Read more...] about Paid Market Research Internship Opportunity with MobileBrochure
Independent study courses give students an opportunity to explore topics that may be outside the box of regular programs. Marketing department graduate assistant Yousry ElDardiry took advantage of this opportunity to collaborate with marketing department head Dr. Ismet Anitsal and Dr. Meral Anitsal to learn more about the impact of service learning on community engagement. … [Read more...] about Engaging Education: Maximizing the effects of service-learning
Marketing department alumna and graduate assistant Kaitlynn Kaminski was recently recognized by Delta Sigma Pi as the Gateway Regional Collegian of the Year and the South Central Provincial Collegian of the Year for her work with the Kappa Omicron chapter at Missouri State University. This achievement recognizes Kaminski’s efforts to develop not only the Missouri State chapter … [Read more...] about Making Her Mark: Alumna Kaitlynn Kaminski recognized as South Central Collegian of the Year by Delta Sigma Pi
Morgan George never expected that she would be writing a critically recognized and awarded research paper when she began taking her Executive Internship course. “I took the course to take a deeper dive into the intricacies of the work I was doing each week,” says George. “It quickly grew into so much more.” With the help of Dr. Ismet Anitsal and Dr. Meral Anitsal, George not … [Read more...] about More Than a Project: Morgan George takes her work beyond the classroom and into the real world