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Brand Updates

A digital #BearGrads experience

May 11, 2020 by Strategic Communication

More than 2,800 students will graduate from Missouri State this week. Although we can’t celebrate them in person until later this year, we can still give you a way to express your pride online.

Facebook Frames

Click or tap on each image to open Facebook and test the frame on your profile picture.

For #BearGrads

Missouri State Bear Grad on maroon with graduation cap

For families

"So proud of my Bear Grad" in maroon and white"So proud of my Bear Grad" with walking Bear

GIPHY stickers and GIFs

We’ve loaded several #BearGrads-themed stickers and GIFs for you to use on Instagram, Snapchat and Twitter. Access the collection or search using the “beargrads” tag.

Access the collection

YouTube congratulations from President Smart, deans and administrators

President Clif Smart, deans and administrators recorded messages of congratulations to the class of 2020.

Filed Under: downloads and resources, News and updates, Social Media Kit Tagged With: beargrads, social media, Social Media Kit

#BearsHomecoming Social Media Kit 2019

October 16, 2019 by Alyson Epperson

boomer at bearfest village

Missouri State University alumni, students, faculty, staff and friends are invited to celebrate MSU and all things maroon and white at Homecoming 2019. We’ve created a social media kit to help you share the event with your family and friends.

Key details

  • What: Homecoming 2019
  • When: Oct. 25-26, 2019
  • Where: Across campus and in downtown Springfield
  • Who: Missouri State University alumni, students, faculty, staff and community members
  • Sponsors: The Alumni Association and Student Homecoming Committee

Main events

  • Band of Bears Homecoming Parade: Oct. 26, 9 a.m. at John Q. Hammons Parkway
  • Breakfast with Boomer: Oct. 26, 10-11:30 a.m. at Foster Recreation Center
  • Watercolor Painting Bears: Oct. 26, 9:30-11:30 a.m. at Meyer Library
  • Bears in the Belfry: Oct. 26, 10-11:30 a.m. at Meyer Library
  • BearFest Village: Oct. 26, 11 a.m. – 2 p.m. at BearFest Village
  • Missouri State Bears vs. Northern Iowa: Oct. 26. 2 p.m. at Plaster Stadium
  • It’s On!: Oct. 26, 5:30 p.m. at Juanita K. Hammons Hall for Performing Arts

Share your story

Help spread the word about Homecoming to the Missouri State and local communities by sharing it on social media.

We encourage you to join the online conversation by posting on Facebook, Twitter or Instagram and tagging your posts with the official hashtag: #BearsHomecoming

Make your post social media savvy

Tagging tips

  • Tag the post with the official Homecoming hashtag: #BearsHomecoming
  • Tag Missouri State University or @MissouriState, MarooNation or @MarooNation, Missouri State Bears or @MOStateFootball
  • And any other university account like @MSUPrideBands
  • If applicable, tag the post with the Bears athletics hashtag: #MSUBears
  • If you would like to provide a link for more information on the event, please use: Homecoming

Other tips

  • When you post to Facebook, boost your status update by sharing it with a photo. Nothing beats a first-hand perspective!
  • If you attend a Homecoming event, consider sharing a photo from or quote about your experience.
  • You can update your profile and cover photos with the Homecoming logo.

Facebook/Twitter visual assets

Profile/Cover images

homecoming 2019 cover photo

homecoming 2019 logo

homecoming 2019 logo

homecoming 2019 cover photo

Cover photos

YouTube

It’s On!

It’s On! is a transformational event happening on Oct. 26. Use these images to share your excitement and invite others.

YouTube

Filed Under: Social Media Kit Tagged With: Alumni Association, BearsHomecoming, Football, Homecoming, MarooNation, MSUBears

Social Media Kit: Welcome Weekend 2019

August 14, 2019 by Strategic Communication

Key details

  • When: Thursday, Aug. 15 – Sunday, Aug. 18
  • Where: All over campus

Share your story

The best Welcome Weekend stories come from those who live it. When you attend any of the weekend events, we want to hear about your experience. We encourage you to join the online conversation throughout by posting about it on Facebook, Twitter or Instagram and tagging your posts with the official hashtag: #GoMaroon

Make your post social media savvy

  • Tag posts with the official Welcome Weekend hashtag: #GoMaroon
  • Engage with Missouri State on social
    • Missouri State University on Facebook
    • @MissouriState on Twitter
    • @MissouriState on Instagram
  • Link to http://www.missouristate.edu/welcome/ to provide more information
  • When you post to Facebook, boost your update by including a photo or video
  • Nothing beats a first-hand perspective. When you attend a Welcome Weekend event, consider sharing a photo from or quote about your experience. Images in this kit are pre-cropped for optimal use on Facebook, Twitter and Instagram.

Visual assets

Snapchat

We’ll have a location geofilter available on campus all weekend.

Facebook cover photos

Tap or click to download and brand your departmental and personal social media accounts with these cover photo options.

Students clapping Facebook cover Bear Head Facebook cover Students taking pictures Facebook cover

Twitter cover photos

Tap or click to download and brand your departmental and personal social media accounts with these cover photo options.

Students taking pictures Twitter cover Bear Head Twitter cover Students clapping Twitter cover

Instagram

Tap or click to download and post to your departmental or personal Instagram account.

Students taking pictures instagram Bear Head instagram Students clapping Instagram

Video

Share these on social media or your departmental websites and blogs to provide a look at what students can expect at Welcome Weekend.

GIFs

Explore Missouri State GIFs on GIPHY

We have more than 100 Missouri State GIFs available on GIPHY. Discover how to utilize them on Twitter and other social media platforms.

Sample social media posts

  • Move-in is almost here. Learn more about making the move to MSU. http://bit.ly/1APw9g8 #GoMaroon
  • #GoMaroon at MSU during Welcome Weekend. Check out the lineup of great events: http://bit.ly/1pNX0Dt
  • Welcome new students to campus during New Student Convocation Aug. 19: http://bit.ly/1B8P19U #GoMaroon #CitizenBear
  • What Welcome Weekend event are you looking forward to the most? Check out the lineup: http://bit.ly/1pNX0Dt #GoMaroon
  • Making the move to MSU? Review our packing recommendations and move-in tips: http://bit.ly/1APw9g8

Filed Under: Social Media Kit Tagged With: brand, Inspiration, social media, Social Media Kit

Social Media Kit: Spring 2019 #BearGrads Commencement

May 7, 2019 by Strategic Communication

A graduate proudly holds up his maroon diploma cover.

Missouri State University’s spring 2019 commencement ceremonies will take place at 9 a.m., 1 p.m. and 5 p.m. Friday, May 17, 2019 at JQH Arena.

Share your story

Help us celebrate #BearGrads by sharing your experience on social media. If you are graduating or attending graduation to celebrate with someone, we want to hear about it. You may even see yourself featured on Missouri State’s social media channels.

We encourage you to join the conversation before and during commencement by posting about it on Facebook, Twitter and Instagram and tagging your posts with the official hashtag: #BearGrads.

Make your posts social media savvy

  • Tag your posts with the official commencement hashtag: #BearGrads
  • Share your experience with us by tagging Missouri State University or @missouristate
  • Tag your posts with the Springfield, Missouri hashtag: #SGF
  • When you post to Facebook, boost your status update by sharing with a photo or video.
  • Nothing beats a first-hand perspective. If you attend commencement, share photos from or quotes about your experience.
  • Follow the #BearGrads conversation on Tagboard

Visual assets

Video

Snapchat

Look for our #BearGrads geofilter on Snapchat May 17 in Hammons Student Center and JQH Arena.

Snapchat geolfilter example with a student celebrating

Facebook timeline photos

Enhance your Facebook profile with these cover images. Tap or click on an image to open the file and save it to your device.

Facebook cover: Two graduates holding up their degree covers Facebook cover: Hundreds of graduates at JQH Arena Facebook cover: Graduates taking a selfie Facebook cover: Two graduates celebrating outside JQH Arena Facebook cover: A female graduate smiles at her family

Twitter timeline photos

Enhance your Twitter profile with these cover images. Tap or click on an image to open the file and save it to your device.

Twitter header: A female graduate smiles at her family Twitter header: Two graduates holding up their degree covers Twitter header: Hundreds of graduates at JQH Arena Twitter header: Graduates taking a selfie Twitter header: Two graduates celebrating outside JQH Arena

Instagram photos

Enhance your Instagram account with these cover images. Tap or click on an image to open the file and save it to your device.

Instagram image: Two graduates holding up their degree covers Instagram image: Hundreds of graduates at JQH Arena Instagram image: Graduates taking a selfie Instagram image: Two graduates celebrating outside JQH Arena Instagram image: A female graduate smiles at her family

GIFs

Download and share GIFs from Missouri State’s GIPHY channel.

Digital wallpapers

Add #BearGrads digital wallpaper to your desktop or phone screen.

Sample social media posts

  • Congratulations to our #BearGrads! We’re proud of you!
  • Can’t make it to commencement? Watch the ceremonies live online at YouTube #BearGrads
  • #BearGrads has a new member, and it’s my (son, daughter, friend, etc.) (@TagThePerson).
  • What’s your favorite college memory? Share using #BearGrads.
  • Graduating on Friday? Share your photos from the day using #BearGrads.
  • Explore what our #BearGrads have to say about commencement day: http://bit.ly/1Hlgn1C. Join the conversation with #BearGrads

Filed Under: Social Media Kit Tagged With: beargrads, commencement, social media, Social Media Kit

Social media kit: Missouri Public Affairs Hall of Fame

April 10, 2019 by

Missouri Public Affairs Hall of Fame Statue

Five people will be inducted into the Missouri Public Affairs Hall of Fame on April 12, 2019.

The sixth class of honorees in the Hall of Fame includes Maya Angelou, Bill Clay Sr., Bill Darr, Emily Geraghty and Doug Pitt.

Tickets for the event are sold out, but you can still show your appreciation for the inductees.

You can show your support for these outstanding individuals by spreading the word about the Missouri Public Affairs Hall of Fame and its honorees.

Key details:

What

Missouri Public Affairs Hall of Fame dinner and induction ceremony

When

April 12, 2019, 6-8 p.m.

Where

White River Conference Center in Springfield, Missouri

Who

The honorees set for induction into the Hall of Fame are Maya Angelou, Bill Clay Sr., Bill Darr, Emily Geraghty and Doug Pitt.

Share your story

Help us spread the word about the Missouri Public Affairs Hall of Fame through social media.

We encourage you to join the online conversation about the Hall of Fame by posting about it on Facebook, Twitter or Instagram and tagging your posts with the official hashtag: #ShowMeCitizens

Make your post social media savvy

  • Tag the post with the official Missouri Public Affairs Hall of Fame hashtag: #ShowMeCitizens.
  • If applicable, tag the post with the Springfield, Missouri, hashtag: #SGF.
  • If you would like to provide a link for more information on the event, please link to: http://bit.ly/MoPAHOF2019.
  • On Facebook, tag when applicable Doug Pitt’s nonprofit Care to Learn, and MJF for alumna Emily Geraghty.
  • On Twitter, tag when applicable @CaretoLearn for Doug Pitt, @mostateag for Bill Darr and @MSU_MJF for Emily Geraghty.
  • On Instagram, tag when applicable @emilycgeraghty for alumna Emily Geraghty.
  • Boost your post by including a photo.

Photos

The following photos are available for your use:

Landscape crop

Bill Clay Sr.

Bill Clay Sr. Bill Clay Sr. on Civil Rights Walk

Bill Darr

Bill and Virginia Darr Bill and Virginia Darr with President Clif Smart Bill and Virginia Darr a the Darr Nutrition Center of Ellington

Doug Pitt

Doug Pitt Doug Pitt with children in Africa

Emily Geraghty

Emily Geraghty with her film camera Emily in front of Glamour logo

Square crop

Bill Clay Sr.

Bill Clay meeting President Anwar Sadat

Bill Darr

Bill and Virginia at Homecoming Bill and Virginia Darr with President Clif Smart

Emily Geraghty

Emily Geraghty Emily Geraghty in front of Glamour logo

Doug Pitt

Doug Pitt in Africa Doug Pitt receiving an award

Sample social media posts

Sample tweets:

  • Hall of Fame honors #ShowMeCitizens Maya Angelou, Bill Clay Sr., Bill Darr, Emily Geraghty and Doug Pitt at the sixth hall of fame induction ceremony on April 12 http://bit.ly/MoPAHOF2019
  • .@MissouriState alumnus Doug Pitt has helped students in poverty achieve their dreams through @CaretoLearn. We’re honoring his work at the MO Public Affairs HOF on April 12 #ShowMeCitizens http://bit.ly/MoPAHOFPitt
  • MO Public Affairs HOF honors @MissouriState alumnus Bill Darr as a successful agribusiness entrepreneur and philanthropist. @mostateag. #ShowMeCitizens http://bit.ly/MoPAHOFDarr
  • She started in @MSU_MJF and now she’s a leader in the media industry as a voice for underrepresented groups. MO Public Affairs HOF honors alumna Emily Geraghty http://bit.ly/MoPAHOFGeraghty  #ShowMeCitizens
  • MO Public Affairs HOF honors Bill Clay Sr. for his service in the US House of Reps. as the first black rep from Missouri. He focused on advocating for minorities and workers #ShowMeCitizens http://bit.ly/MoPAHOFClay
  • MO Public Affairs HOF honors the legendary work of Maya Angelou on April 12 http://bit.ly/MoPAHOFAngelou #ShowMeCitizens

Sample Facebook posts:

Sharing about the Missouri Public Affairs Hall of Fame on Facebook allows for some additional customization.

  • Example 1
    • Post text: Join fellow Missourians in honoring five outstanding #ShowMeCitizens at the Missouri Public Affairs Hall of Fame April 12, as we induct Maya Angelou, Bill Clay Sr., Bill Darr, Emily Geraghty and Doug Pitt. http://bit.ly/MoPAHOF2019
  • Example 2
    • Post text: Alumnus Doug Pitt saw how many students go to school without the supplies they need to learn. He took action in 2007 and founded the nonprofit Care to Learn. To date, the organization has helped over 900,000 Missouri students, and serves more than 98,000 students from 33 school districts in Missouri. The Missouri Public Affairs Hall of Fame is honoring his efforts on April 12. #ShowMeCitizens http://bit.ly/MoPAHOFPitt
  • Example 3
    • Post text: Celebrate the induction of alumnus Bill Darr in the Missouri Public Affairs Hall of Fame on April 12. Bill has been a generous supporter of Missouristate and agriculture in Missouri. #ShowMeCitizens http://bit.ly/MoPAHOFDarr
  • Example 4
    • Post text: Join the Missouri Public Affairs Hall of Fame in recognizing the first black representative from Missouri to serve in the U.S. House of Representatives. Bill Clay Sr.’s tenure was longer than any other former black member of the house. He spent much of his time advocating for minorities and workers. #ShowMeCitizens http://bit.ly/MoPAHOFClay
  • Example 5
    • Post text: MJF is where she first fell in love with visual storytelling. Now, alumna, Emily Geraghty is a leader in the media industry as a voice for underrepresented groups with projects like “Women Sizes 0 to 28 in the Same Outfit” and “Pretty Big Movement Destroys Dancer Stereotypes.” The Missouri Public Affairs Hall of Fame honors Emily’s strides in media on April 12. #ShowMeCitizens
  • Example 6
    • Post text: Celebrate the life and expansive literary works of Maya Angelou. She was born in St. Louis and spent much of her life writing and advocating for civil rights with icons such as Dr. Martin Luther King Jr. and Malcolm X. President Barack Obama presented her with the Presidential Medal of Freedom. She’ll be inducted into the Missouri Public Affairs Hall of Fame on April 12. #ShowMeCitizens http://bit.ly/MoPAHOFAngelou

Filed Under: Social Media Kit Tagged With: Agriculture, Bill Clay Sr., Bill Darr, Care to Learn, Doug Pitt, Emily Geraghty, hall of fame, Maya Angelou, Missouri State, Public Affairs, showmecitizens

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